Chocolate Orange
FailDemand is soft, at -33.1% this quarter, so Chocolate Orange is a Fail.
- Flapen Score
- 44 / 100Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 4644
- Market size
- £284K/yr603K searches / yr
- 90-day growth
- -33.1%search demand this quarter
- Competition
- 68%top-5 click share · 11 brands · 104 sellers
Flapen Score
Chocolate Orange against its category
The dotted line is the Grocery average. Past it, Chocolate Orange is stronger. Inside it, weaker.
Market
The Chocolate Orange market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chocolate Orange 603K times last year and spent an estimated £284K. The top 5 brands take 83% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
5.1% of searches ended in a purchase last week.
Shoppers searched for this 603K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £284K a year.
- Searches, last 12 months
- 603K
- Growth, 90 days vs prior 90
- -33.1%
- Conversion, latest week
- 5.1%
- Market size, estimated
- £284Ka year
- Peak month
- December14.1× the quietest month
- Top search term
- terrys chocolate orange283K searches a year
02 · Price
A sale here is worth £9.20.
Listings sell for £9.20 on average, from £1.02 to £29.35. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £9.20 that is £14K to £18K a year per listing.
- Average price
- £9.20under the $15 to $100 sweet spot
- Price range
- £1.02–£29.35
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £14K–£18K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
29% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #621 within Chocolate Candy. It carries 277 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 29%
- Prime listings
- 82%
- Out of stock, average day
- 6.3%
- Average rank
- #621in Chocolate Candy
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 277per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Chocolate Orange products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Terrys Milk Chocolate Orange 157g (Pack of 2) - Terrys Chocolate Bundle
- Price
- £8.05
- Rating
- 4.6/5
- Reviews
- 299
- Age
- 4y ago

Chocohugs Terrys Orange Chocolate Gift Hamper Box | Terrys Orange Lover Selection Box of Chocolates | Letterbox Gift | Chocolate Assortments | Sweet Treat Box | Happy day Surprises Celebration
- Price
- £8.42
- Rating
- 4.4/5
- Reviews
- 190
- Age
- 2y ago

Terrys Chocolate Orange 145g
- Price
- £2.62
- Rating
- 4.8/5
- Reviews
- 64
- Age
- 1y ago

Terrys Chocolate Orange Bars 3 x 35g
- Price
- £1.45
- Rating
- 4.7/5
- Reviews
- 670
- Age
- 6y ago

Cadbury Dairy Milk Chocolate Orange Giant Buttons 100 g (Pack of 1)
- Price
- £1.39
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 1y ago
Trending
90-day click momentum
Chocohugs Terrys Orange Chocolate Gift Box for Father/Dad
- Price
- £8.42
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Aero Bubbles Orange Chocolate Sharing Bag Bubbly Orange Chocolate Bites 92g
- Price
- £1.40
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 7mo ago

2x 90g Terrys Chocolate Orange Milk Bar Bundled by GetInStyle Shop
- Price
- £5.83
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 11mo ago

Chocohugs Terrys Orange Chocolate Gift Hamper Box | Terrys Orange Lover Selection Box of Chocolates | Letterbox Gift | Chocolate Assortments | Sweet Treat Box | Happy day Surprises Celebration
- Price
- £8.42
- Rating
- 4.4/5
- Reviews
- 190
- Age
- 2y ago

Toblerone Orange Twist Chocolate Bar Swiss Chocolate with Honey 360 g
- Price
- £4.67
- Rating
- 4.6/5
- Reviews
- 793
- Age
- 5y ago
Newest
by launch date
Chocohugs Terrys Orange Chocolate Gift Box for Father/Dad
- Price
- £8.42
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Aero Bubbles Orange Chocolate Sharing Bag Bubbly Orange Chocolate Bites 92g
- Price
- £1.40
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 7mo ago

2x 90g Terrys Chocolate Orange Milk Bar Bundled by GetInStyle Shop
- Price
- £5.83
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 11mo ago

Terrys Chocolate Orange Minis 104g
- Price
- £1.63
- Rating
- 5.0/5
- Reviews
- 25
- Age
- 1y ago

Terrys Chocolate Orange 145g
- Price
- £2.62
- Rating
- 4.8/5
- Reviews
- 64
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
104
Top-5 brand share
83%
Top 20: 98%
Top-5 click share
68%
Top 20: 100%
Open market
12%
- Terry's32%
- Hezvic22%
- Chocohugs19%
- Cadbury6%
- Terry's Chocolate5%
- Aero4%
- Open — no brand owns it (5 brands, 12%)
Demand
Chocolate Orange search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 14.1×
Search terms
Top Chocolate Orange search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- terrys chocolate orange283K/yr
- chocolate orange200K/yr
- orange chocolate43K/yr
- terry15K/yr
- terrys chocolate20K/yr
- terrys12K/yr
- terry chocolate orange11K/yr
- terrys orange4K/yr
- choc orange6K/yr
- chocolate orange segments4K/yr
Reviews and returns
What reviews say buyers love and hate about Chocolate Orange
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
one a little bigger
bars get smaller
Small portion
There are too delicious
The taste is definitely affected
Nothing new
nothing new
Ingredients not as good as they used to be
I know that dairy milks ingredients have gone right downhill
Shame that Cadbury now puts so much palm oil in their products
Love
Very tasty
a great treat
Gorgeous chocolate
Lovely flavour
Delicious ball of orange flavoured chocolate
Great orange flavour
Lovely gift
Lovely gift set
Present for wife
Good value for money
Love tgem and reasonably priced and bonus
Great value as the wife loves these, many thanks
This is made with care
The quality you would expect from this brand
very well done
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chocolate Orange questions
Answered from the same tracked data.









