Chocolate Flakes for Velvetiser
FailDemand is soft, at -63.9% this quarter, so Chocolate Flakes for Velvetiser is a Fail.
- Flapen Score
- 47 / 100Top 44% of 2,976 Grocery niches · +1 vs the category median of 4647
- Market size
- £409K/yr511K searches / yr
- 90-day growth
- -63.9%search demand this quarter
- Competition
- 53%top-5 click share · 4 brands · 40 sellers
Flapen Score
Chocolate Flakes for Velvetiser against its category
The dotted line is the Grocery average. Past it, Chocolate Flakes for Velvetiser is stronger. Inside it, weaker.
Market
The Chocolate Flakes for Velvetiser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chocolate Flakes for Velvetiser 511K times last year and spent an estimated £409K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 511K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -63.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £409K a year.
- Searches, last 12 months
- 511K
- Growth, 90 days vs prior 90
- -63.9%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £409Ka year
- Peak month
- December15.9× the quietest month
- Top search term
- hotel chocolat velvetiser sachets168K searches a year
02 · Price
A sale here is worth £27.47.
Listings sell for £27.47 on average, from £9.15 to £110.97. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £27.47 that is £21K to £27K a year per listing.
- Average price
- £27.47inside the $15 to $100 sweet spot
- Price range
- £9.15–£110.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £21K–£27K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
22% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #310 within Hot Chocolate & Malted Drinks. It carries 278 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 22%
- Prime listings
- 96%
- Out of stock, average day
- 6.7%
- Average rank
- #310in Hot Chocolate & Malted Drinks
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 278per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 2 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Chocolate Flakes for Velvetiser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hotel Chocolat Milky 50% Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 20 Single-Serve Sachets 700g - Made To Pair With The Velvetiser - Serve Hot or Iced% Milk
- Price
- £26.44
- Rating
- 4.5/5
- Reviews
- 900
- Age
- 6y ago
Hotel Chocolat Hot Chocolate Sachet Selection - Luxury Chocolate Flakes - Pack of 20 Single-Serve Sachets 700g - Different Recipes Available - Made To Pair With The Velvetiser
- Price
- £26.13
- Rating
- 4.3/5
- Reviews
- 611
- Age
- 6y ago
Hotel Chocolat Black Forest Gateau Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 10 Single-Serve Sachets 310g - Suitable for Vegetarians
- Price
- £14.31
- Rating
- 4.9/5
- Reviews
- 55
- Age
- 1y ago
Hotel Chocolat Classic 70% Dark Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 20 Single-Serve Sachets 700g - Suitable for Vegetarians & Vegans - Serve Hot or Iced
- Price
- £28.23
- Rating
- 4.5/5
- Reviews
- 535
- Age
- 6y ago
Hotel Chocolat Caffé Mocha Latte Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 10 Single-Serve Sachets 310g - Suitable for Vegetarians
- Price
- £12.14
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 1y ago
Trending
90-day click momentum
Salted Caramel Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sourced 36% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.98
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 5mo ago
Dark Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sources 70% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.94
- Rating
- 4.2/5
- Reviews
- 39
- Age
- 5mo ago
Milk Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sources 40% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.95
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 5mo ago
Hotel Chocolat Caffé Mocha Latte Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 10 Single-Serve Sachets 310g - Suitable for Vegetarians
- Price
- £12.14
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 1y ago
Hotel Chocolat 85% Dark Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 10 Single-Serve Sachets 310g - Suitable for Vegetarians & Vegans
- Price
- £14.45
- Rating
- 4.8/5
- Reviews
- 35
- Age
- 1y ago
Newest
by launch dateMilk Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sources 40% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.95
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 5mo ago
Dark Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sources 70% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.94
- Rating
- 4.2/5
- Reviews
- 39
- Age
- 5mo ago
Salted Caramel Hot Chocolate Flakes 250g Real Chocolate Flakes for Luxuriously Smooth Café-Style Hot Chocolate Ethically Sourced 36% Single-Origin Colombian Cocoa Palm Oil Free
- Price
- £9.98
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 5mo ago
Hotel Chocolat Hot & Cold Drinking Chocolate Selection Box - Luxury Chocolate Flakes - Pack of 10 Single-Serve Sachets 310g - Suitable for Vegetarians
- Price
- £14.54
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 10mo ago
Hotel Chocolat Coconut-White Hot Chocolate Sachets - Luxury Chocolate Flakes - Pack of 10 Single-Serve 310g - Suitable for Vegetarians
- Price
- £13.94
- Rating
- 4.9/5
- Reviews
- 39
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 rising
Sellers
40
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 97%
Open market
0%
- Hotel Chocolat89%
- Gnaw5%
- KNOOPS4%
- Palma Hot Chocolate1%
- Open — no brand owns it (0%)
Demand
Chocolate Flakes for Velvetiser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 15.9×
Search terms
Top Chocolate Flakes for Velvetiser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hotel chocolat velvetiser sachets168K/yr
- hotel chocolat hot chocolate231K/yr
- hotel chocolat sachets25K/yr
- hotel chocolat hot chocolate sachets33K/yr
- hotel chocolate hot chocolate20K/yr
- hotel chocolate sachets10K/yr
- hot chocolat7K/yr
- hotel chocolat drinking chocolate6K/yr
- hot chocolate hotel chocolat5K/yr
- velvetiser hot chocolate sachets4K/yr
Reviews and returns
What reviews say buyers love and hate about Chocolate Flakes for Velvetiser
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
little pricey
is far cheaper
Bit expensive
not a great taste really
Tastes funny
Odd aftertaste
Chocolate chunks are too large
some of the pieces are more like little chunks than flakes
Also clumped hard in packet
Too sweet
Not as sweet as ones I've had previously which I find a lot better
far less sweet than standard hot chocolate
slightly bitter
At 70% cocoa it is rich and slightly bitter,
needed a half teaspoon to diminish that initial, first, bitter taste, wouldn't discount it
Love
The smooth taste
This chocolate is absolutely delicious
Absolutely delicious
Excellent and strong flavour
The flavour is full-bodied
Nice flavour
great quality
The build quality feels premium
Good selection of quality products
Good value
Great value for money
well worth it
not overly sweet
creamy without being overly sweet
natural sweetness that youd expect from good-quality chocolate
Return
0.5% Return rate 9% Fixable by listing
Stopped working after 4 months
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chocolate Flakes for Velvetiser questions
Answered from the same tracked data.