Chinese Leaf
brand-locked demand (top 5 brands take 100% of clicks) — Chinese Leaf doesn't clear our bar today.
Flapen Score
Is Chinese Leaf profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Chinese Leaf is a £30K/yr Amazon United Kingdom market (84K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Chinese Leaf: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.9% over the last 90 days and 24.7% of searches end in a purchase.
£30K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 8 products
Top Chinese Leaf products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Morrisons Pak Choi 200 g
- Price
- £1.35
- Rating
- 4.5/5
- Reviews
- 1,134
- Age
- 9y ago

by Amazon Pak Choi 250g
- Price
- £1.44
- Rating
- 4.6/5
- Reviews
- 355
- Age
- 4y ago

Morrisons Chinese Leaf
- Price
- £1.50
- Rating
- 4.7/5
- Reviews
- 745
- Age
- 9y ago

by Amazon Chinese Leaf Single
- Price
- £1.38
- Rating
- 4.7/5
- Reviews
- 298
- Age
- 4y ago

Morrisons Baby Corn 125 g
- Price
- £1.49
- Rating
- 4.6/5
- Reviews
- 1,662
- Age
- 9y ago
Trending
90-day click momentum
Morrisons Chinese Leaf
- Price
- £1.50
- Rating
- 4.7/5
- Reviews
- 745
- Age
- 9y ago

by Amazon Pak Choi 250g
- Price
- £1.44
- Rating
- 4.6/5
- Reviews
- 355
- Age
- 4y ago

Morrisons Pak Choi 200 g
- Price
- £1.35
- Rating
- 4.5/5
- Reviews
- 1,134
- Age
- 9y ago

Morrisons Salad Onions
- Price
- £0.75
- Rating
- 4.6/5
- Reviews
- 6,453
- Age
- 9y ago

Morrisons Choi Sum 200g
- Price
- £1.74
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago
Newest
by launch date
Morrisons Choi Sum 200g
- Price
- £1.74
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago

by Amazon Pak Choi 250g
- Price
- £1.44
- Rating
- 4.6/5
- Reviews
- 355
- Age
- 4y ago

by Amazon Chinese Leaf Single
- Price
- £1.38
- Rating
- 4.7/5
- Reviews
- 298
- Age
- 4y ago

Morrisons Pak Choi 200 g
- Price
- £1.35
- Rating
- 4.5/5
- Reviews
- 1,134
- Age
- 9y ago

Morrisons Chinese Leaf
- Price
- £1.50
- Rating
- 4.7/5
- Reviews
- 745
- Age
- 9y ago
Competition: brands, sellers & click share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Morrisons64%
- by Amazon33%
- Curious2%
Chinese Leaf demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Chinese Leaf search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pak choi31K/yr
- pak16K/yr
- chinese leaf11K/yr
- chinese cabbage7K/yr
- bok5K/yr
- choi7K/yr
- bok choy4K/yr
- bok choi2K/yr
What reviews say buyers love and hate about Chinese Leaf
What buyers mention most, as a share of all reviews.
What buyers love
95% of reviews“Arrived beautifully fresh and green”
“Tasty when they are fresh”
“Nice and fresh, crispy perfect”
“Nice flavour”
“happy to recommend due to good quality”
What buyers complain about
68% of reviews“good not great”
“This was not pleasant to eat as it was mostly woody stalks and some leafs”
“out of season tend to be bland”
“At first glance these looked so pale”
“the portion size is quite small”
Common Chinese Leaf questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









