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Chia Seeds Organic

Fail

Demand is soft, at -24.5% this quarter, so Chia Seeds Organic is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£462K/yr238K searches / yr
90-day growth
-24.5%search demand this quarter
Competition
77%top-5 click share · 10 brands · 13 sellers

Flapen Score

Chia Seeds Organic against its category

The dotted line is the Grocery average. Past it, Chia Seeds Organic is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chia Seeds Organic market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chia Seeds Organic 238K times last year and spent an estimated £462K. The top 5 brands take 85% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 19.8% of those searches ended in a purchase.

Shoppers searched for this 238K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £462K a year.

Searches, last 12 months
238K
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
19.8%
Market size, estimated
£462Ka year
Peak month
January1.7× the quietest month
Top search term
chia seeds organic148K searches a year

02 · Price

A sale here is worth £9.78.

Listings sell for £9.78 on average, from £2.88 to £18.38. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £9.78 that is £15K to £20K a year per listing.

Average price
£9.78under the $15 to $100 sweet spot
Price range
£2.88–£18.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
£15K–£20K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #16 within Dried Fruits, Nuts & Vegetables. It carries 3,279 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#16in Dried Fruits, Nuts & Vegetables
Average rating
4.72 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,279per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Chia Seeds Organic products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

£0£46K£92K£139K£185K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

13

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

11%

  • Sevenhills Wholefoods46%
  • TheHealthyTree Company22%
  • Nurifi9%
  • The Little Seed Co5%
  • by Amazon4%
  • Seba Garden4%
  • Open — no brand owns it (4 brands, 11%)

Demand

Chia Seeds Organic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Chia Seeds Organic search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chia seeds organic148K/yr
  • organic chia seeds58K/yr
  • organic chia seeds 1kg16K/yr
  • chai seeds organic13K/yr
  • chia seeds organic 1kg4K/yr

Reviews and returns

What reviews say buyers love and hate about Chia Seeds Organic

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Very large pack”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Chia Seeds Organic questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data