Chia Seeds
FailPrices span $2.33–$11.57, mostly outside the sweet spot, so Chia Seeds is a Fail.
- Flapen Score
- 46 / 100Ranks 1,444 of 2,976 Grocery niches · on the category median46
- Market size
- £1.6M/yr1.1M searches / yr
- 90-day growth
- -25.6%search demand this quarter
- Competition
- 78%top-5 click share · 10 brands · 29 sellers
Flapen Score
Chia Seeds against its category
The dotted line is the Grocery average. Past it, Chia Seeds is stronger. Inside it, weaker.
Market
The Chia Seeds market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chia Seeds 1.1M times last year and spent an estimated £1.6M. The top 5 brands take 85% of clicks. Demand peaks in Jan–Feb. Flapen scores it 46 out of 100, a Fail.
01 · Demand
21.2% of searches ended in a purchase last week.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.6M a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -25.6%
- Conversion, latest week
- 21.2%
- Market size, estimated
- £1.6Ma year
- Peak month
- January2.2× the quietest month
- Top search term
- chia seeds904K searches a year
02 · Price
A sale here is worth £7.06.
Listings sell for £7.06 on average, from £2.33 to £11.57. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 12,500 to 15,000 of them. At £7.06 that is £88K to £106K a year per listing.
- Average price
- £7.06under the $15 to $100 sweet spot
- Price range
- £2.33–£11.57
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- £88K–£106K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #894 within Dried Fruits, Nuts & Vegetables. It carries 2,759 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #894in Dried Fruits, Nuts & Vegetables
- Average rating
- 4.68 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,759per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Chia Seeds products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
by Amazon Chia Seeds 350g
- Price
- £2.88
- Rating
- 4.6/5
- Reviews
- 8,498
- Age
- 2y ago

Sevenhills Wholefoods Organic Chia Seeds 1kg Source of Omega 3 Protein Fibre
- Price
- £11.57
- Rating
- 4.7/5
- Reviews
- 8,116
- Age
- 12y ago

Aksoy Premium Raw Black Chia Seeds 1.25KG | Non-GMO | Vegan Keto & Paleo | Nutrient-Dense Seeds with 3g Protein & 5g Fiber for Salads Yogurt & Smoothies (Packaging May Vary)
- Price
- £7.48
- Rating
- 4.7/5
- Reviews
- 1,224
- Age
- 5y ago

Organic Chia Seeds by TheHealthyTree Company. High in Fibre Protein & Omega-3 - Raw Vegan Chia Seeds 250g
- Price
- £6.92
- Rating
- 4.8/5
- Reviews
- 659
- Age
- 5y ago

by Amazon Chia Seeds 4 x 350 g (1400g Total)
- Price
- £9.37
- Rating
- 4.6/5
- Reviews
- 8,498
- Age
- 2y ago
Trending
90-day click momentum
by Amazon Chia Seeds 4 x 350 g (1400g Total)
- Price
- £9.37
- Rating
- 4.6/5
- Reviews
- 8,498
- Age
- 2y ago

Chiquo Chia Seeds 1kg High Fibre & Plant-Based Protein Omega-3 Rich Superfood Vegan Keto & Low-Carb Friendly Resealable Pack Ideal for Smoothies Baking & Meal Prep
- Price
- £9.80
- Rating
- 4.8/5
- Reviews
- 317
- Age
- 1y ago

Organic Chia Seeds by TheHealthyTree Company. High in Fibre Protein & Omega-3 - Raw Vegan Chia Seeds 250g
- Price
- £6.92
- Rating
- 4.8/5
- Reviews
- 659
- Age
- 5y ago

Sevenhills Wholefoods Organic Chia Seeds 1kg Source of Omega 3 Protein Fibre
- Price
- £11.57
- Rating
- 4.7/5
- Reviews
- 8,116
- Age
- 12y ago

Chandra Whole Foods - Raw Chia Seeds 1KG - Low-Carb High Fibre Black Chia Seeds Baking Salads Cereals & Smoothies - Gluten-Free Keto Rich in Protein & Vitamins Omega 3 & 6
- Price
- £9.20
- Rating
- 4.7/5
- Reviews
- 1,139
- Age
- 6y ago
Newest
by launch date
Chiquo Chia Seeds 1kg High Fibre & Plant-Based Protein Omega-3 Rich Superfood Vegan Keto & Low-Carb Friendly Resealable Pack Ideal for Smoothies Baking & Meal Prep
- Price
- £9.80
- Rating
- 4.8/5
- Reviews
- 317
- Age
- 1y ago

Aksoy Premium Raw Black Chia Seeds 625G | Non-GMO | Vegan Keto & Paleo | Nutrient-Dense Seeds with 3g Protein & 5g Fiber for Salads Yogurt & Smoothies (Packaging May Vary)
- Price
- £4.14
- Rating
- 4.7/5
- Reviews
- 1,224
- Age
- 2y ago

by Amazon Chia Seeds 4 x 350 g (1400g Total)
- Price
- £9.37
- Rating
- 4.6/5
- Reviews
- 8,498
- Age
- 2y ago

by Amazon Chia Seeds 350g
- Price
- £2.88
- Rating
- 4.6/5
- Reviews
- 8,498
- Age
- 2y ago

Natures Balance Chia Seeds 1kg Raw Black Chia Seeds Omega 3 Fibre Source
- Price
- £8.72
- Rating
- 4.8/5
- Reviews
- 475
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
29
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
11%
- by Amazon52%
- AKSOY12%
- Sevenhills Wholefoods11%
- TheHealthyTree Company6%
- Natural Selection4%
- CHIQUO3%
- Open — no brand owns it (4 brands, 11%)
Demand
Chia Seeds search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.2×
Search terms
Top Chia Seeds search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- chia seeds904K/yr
- chai seeds49K/yr
- chia seed30K/yr
- chia seeds for weight loss40K/yr
- chia31K/yr
- chai seeds weight loss7K/yr
- chia seed 500g5K/yr
- chia seeds 500g4K/yr
- chai seed3K/yr
- chia seeds amazon5K/yr
Reviews and returns
What reviews say buyers love and hate about Chia Seeds
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The quality seems very poor compared to other chia seeds I have used
Poor quality control
Bad quality
Not that big
Very large pack
Massive
they dont absorb well
They don't absorb liquids properly
when I tried them in water they didn't absorb any liquid
strange burnt taste
Not a strong taste
had a strange taste
too much of a faff
Not 100% chia seeds
Love
and consistent in quality
Good quality seeds
Excellent Product
Good Value
Excellent value
Good value for money
Great value and excellent nutritionally
Healthy food
high in nutrients
Absolutely as promised
Exactly as advertised
As described
no after taste
Great Taste
Great snack
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chia Seeds questions
Answered from the same tracked data.









