Chefs Candle

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -37.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

212K

Growth, 90 days vs prior 90

-37.5%

Conversion, latest week

8.4%

Market size, estimated

£136Ka year

Peak month

November9.9× the quietest month

Top search term

glade candles68K searches a year

Listings sell for £7.64 on average, from £1.24 to £14.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £7.64 that is £2K to £4K a year per listing.

Average price

£7.64under the $15 to $100 sweet spot

Price range

£1.24–£14.44

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

49% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #96 within Air Fresheners. It carries 1,256 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

49%

Prime listings

89%

Out of stock, average day

2.1%

Average rank

#96in Air Fresheners

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,256per listing

Listings tracked

47

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

47 months