Cheeselets
MaybeAn estimated 0.0% of orders come back. But shoppers spend an estimated $32K a year here, so Cheeselets is a Maybe.
- Flapen Score
- 52 / 100Top 23% of 2,976 Grocery niches · +6 vs the category median of 4652
- Market size
- £32K/yr81K searches / yr
- 90-day growth
- +11.3%search demand this quarter
- Competition
- 33%top-5 click share · 10 brands · 80 sellers
Flapen Score
Cheeselets against its category
The dotted line is the Grocery average. Past it, Cheeselets is stronger. Inside it, weaker.
Market
The Cheeselets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cheeselets 81K times last year and spent an estimated £32K. The top 5 brands take 94% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.
- Searches, last 12 months
- 81K
- Growth, 90 days vs prior 90
- +11.3%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £32Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- cheeselets27K searches a year
02 · Price
A sale here is worth £6.43.
Listings sell for £6.43 on average, from £1.08 to £65.69. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £6.43 that is £643 to £2K a year per listing.
- Average price
- £6.43under the $15 to $100 sweet spot
- Price range
- £1.08–£65.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £643–£2K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
51% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 22.2% of listings are out of stock. The average listing ranks #369 within Biscuits & Crackers. It carries 294 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 51%
- Prime listings
- 77%
- Out of stock, average day
- 22.2%
- Average rank
- #369in Biscuits & Crackers
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 294per listing
- Listings tracked
- 53
04 · Newcomers
0 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Cheeselets products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JACOBS Cheeselets 125 g (Pack of 15)
- Price
- £17.63
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 3y ago

Jacobs Cheeselets 125 g (Pack of 6)
- Price
- £13.07
- Rating
- 4.5/5
- Reviews
- 208
- Age
- 10y ago

Cheeselets Snack Bundle With Jacob Cheeselets 6x24g (3 Pack)
- Price
- £13.36
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 5mo ago

JACOBS Mini Cheddars Cheeselets Baked Snacks Multipack 6 Bags x 24.5 g 147 g Total (Pack of 1)
- Price
- £2.58
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 3mo ago

Jacobs Cheeselets 125 g (Pack of 6)
- Price
- £12.42
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 14y ago
Trending
estimated 90-day click momentum
JACOBS Mini Cheddars Cheeselets Baked Snacks Multipack 6 Bags x 24.5 g 147 g Total (Pack of 1)
- Price
- £2.58
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 3mo ago

Mini Cheddar Cheeselets Intensely Cheesy Flavour 90g | Case of 15
- Price
- £17.27
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago

JACOBS Mini Cheddars Cheeselets Intensely Cheese & Onion Baked Snacks Sharing Bag 150 g (Pack of 1)
- Price
- £1.74
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 4mo ago

Multipack Cheese Flavour Baked Biscuits | Jacobs Cheeselets 125g X 8 (Pack of 8)
- Price
- £29.61
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 3y ago

Cheeselets Snack Bundle With Jacob Cheeselets 6x24g (3 Pack)
- Price
- £13.36
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 5mo ago
Newest
by launch date
Mini Cheddar Cheeselets Intensely Cheesy Flavour 90g | Case of 15
- Price
- £17.27
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago

JACOBS Mini Cheddars Cheeselets Baked Snacks Multipack 6 Bags x 24.5 g 147 g Total (Pack of 1)
- Price
- £2.58
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 3mo ago

JACOBS Mini Cheddars Cheeselets Intensely Cheese & Onion Baked Snacks Sharing Bag 150 g (Pack of 1)
- Price
- £1.74
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 4mo ago

Cheeselets Snack Bundle With Jacob Cheeselets 6x24g (3 Pack)
- Price
- £13.36
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 5mo ago

Snack Pack Bundle With Jacob Cheeselets 150g (3 Pack)
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
10 rising
Sellers
80
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
33%
Top 20: 72%
Open market
4%
- JACOB'S60%
- Generic15%
- Jacobs15%
- London Grocery2%
- Giftoluxe2%
- Jacob's2%
- Open — no brand owns it (4 brands, 4%)
Demand
Cheeselets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Cheeselets search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cheeselets27K/yr
- jacobs30K/yr
- jacobs cheeselets6K/yr
- jacob16K/yr
- cheeselets tub3K/yr
Reviews and returns
What reviews say buyers love and hate about Cheeselets
We read the reviews and the return reasons for every product selling here.
“taste like a stale cracker”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cheeselets questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









