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Cheese Snacks

Maybe

Returns run at only 0.0% of orders. But products sell for $7.18 on average, outside the sweet spot, so Cheese Snacks is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 2,976 Grocery niches · +7 vs the category median of 46
Market size
£413K/yr349K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
53%top-5 click share · 9 brands · 60 sellers

Flapen Score

Cheese Snacks against its category

The dotted line is the Grocery average. Past it, Cheese Snacks is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cheese Snacks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cheese Snacks 349K times last year and spent an estimated £413K. The top 5 brands take 86% of clicks. Demand peaks in Nov. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

16.5% of searches ended in a purchase last week.

Shoppers searched for this 349K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £413K a year.

Searches, last 12 months
349K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
16.5%
Market size, estimated
£413Ka year
Peak month
November2.6× the quietest month
Top search term
babybel62K searches a year

02 · Price

A sale here is worth £7.18.

Listings sell for £7.18 on average, from £1.37 to £20.37. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £7.18 that is £14K to £18K a year per listing.

Average price
£7.18under the $15 to $100 sweet spot
Price range
£1.37–£20.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
2,000–2,500
Revenue per listing a year
£14K–£18K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Biscuits & Crackers. It carries 1,092 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#36in Biscuits & Crackers
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,092per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Cheese Snacks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£21K£41K£62K£83K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

60

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

9%

  • Mini Babybel39%
  • SERIOUS PIG18%
  • CHEEZ-IT17%
  • Babybel7%
  • Cheesies6%
  • Cathedral City5%
  • Open — no brand owns it (3 brands, 9%)

Demand

Cheese Snacks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.6×

Search terms

Top Cheese Snacks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • babybel62K/yr
  • cheese snacks52K/yr
  • cheez its44K/yr
  • snacking cheese27K/yr
  • monarchs pure cheese crackers20K/yr
  • cheese crisps23K/yr
  • serious pig snacking cheese13K/yr
  • cheese bites17K/yr
  • babybel cheese9K/yr
  • cheese snack13K/yr

Reviews and returns

What reviews say buyers love and hate about Cheese Snacks

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money23%−0.14

Waste of money

A little expensive

Bit expensive

Taste-Overall22%+3.87

Did not taste nice

Leaves a horrible after taste

Its not delicious

Size-Overall9%−0.06

Tiny packets

small

To small pack for this price

Flavor7%−0.02

Don't bother with the double cheese flavour

Lack of flavour

vinegar flavour takes getting used too

Nutritional Content3%+0.39

the protein content isn't that much more than babybel light

No carbs and high in protein

Not sure how healthy they are

Love

Taste-Overall46%+3.87

Excellent tastep

Absolutely yummy

a Great tasty snack

Crispiness11%+0.15

Crisps

crispy texture are bang on

Nice and crunchy

Nutritional Content9%+0.39

High in protein

Gluten free

Nice protein snacks

Flavor6%−0.02

Each flavour is very tasty

There are some strong flavours

Fabulous flavour

Value For Money5%−0.14

Well worth the price

Fantastic value for money

Good value

FAQ

Common Cheese Snacks questions

Answered from the same tracked data.