Chardonnay

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £259K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

-8.4%

Conversion, latest week

14.0%

Market size, estimated

£259Ka year

Peak month

December2.4× the quietest month

Top search term

chardonnay73K searches a year

Listings sell for £12.95 on average, from £4.40 to £50.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £12.95 that is £6K to £10K a year per listing.

Average price

£12.95under the $15 to $100 sweet spot

Price range

£4.40–£50.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

£6K–£10K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

30% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #286 within Beer, Wine & Spirits. It carries 164 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#286in Beer, Wine & Spirits

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

164per listing

Listings tracked

33

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

70 months