Chamomile
FailPrices span $1.88–$12.91, mostly outside the sweet spot, so Chamomile is a Fail.
- Flapen Score
- 40 / 100Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 4640
- Market size
- £56K/yr83K searches / yr
- 90-day growth
- -25.0%search demand this quarter
- Competition
- 69%top-5 click share · 15 brands · 29 sellers
Flapen Score
Chamomile against its category
The dotted line is the Grocery average. Past it, Chamomile is stronger. Inside it, weaker.
Market
The Chamomile market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chamomile 83K times last year and spent an estimated £56K. The top 5 brands take 76% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -25.0%
- Conversion, latest week
- 10.3%
- Market size, estimated
- £56Ka year
- Top search term
- chamomile24K searches a year
02 · Price
A sale here is worth £6.55.
Listings sell for £6.55 on average, from £1.88 to £12.91. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.55 that is £2K to £3K a year per listing.
- Average price
- £6.55under the $15 to $100 sweet spot
- Price range
- £1.88–£12.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #401 within Tea. It carries 634 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 88%
- Out of stock, average day
- 2.9%
- Average rank
- #401in Tea
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 634per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Chamomile products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Chamomile | Camomile Dried Flower Herbal Loose Leaf Tea 50g-1900g (25g)
- Price
- £3.66
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 2y ago

ORIGEENS ORGANIC CHAMOMILE TEA Sourced in Europe 100g | Camomile Tea Whole Flower Digestion & Sleep Easy Tea | Camomile Flowers - Organic Wild Chamomile Flowers
- Price
- £8.94
- Rating
- 4.7/5
- Reviews
- 1,778
- Age
- 5y ago

Chamomile | Camomile Dried Flower Herbal Loose Leaf Tea 50g-1900g (50g)
- Price
- £4.09
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 2y ago

IDDA Herbal Chamomile Tea 100g 3.5 oz Premium Quality Whole Chamomile Flowers Herbal Loose Tea
- Price
- £5.98
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 4y ago

teapigs Chamomile Loose Leaf Tea - 65 Caffeine-Free Servings for Sleep & Relaxation - Award-Winning Digestive Support Tea - 100g Pack (1 Pack)
- Price
- £8.34
- Rating
- 4.7/5
- Reviews
- 1,261
- Age
- 8y ago
Trending
estimated 90-day click momentum
Organic Chamomile Flowers (Loose Tea) 100g
- Price
- £4.17
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6y ago

Chamomile Tea Loose Organic 100g (50 Cups) | European Chamomile Flowers Clean and Dried REPLANTEA
- Price
- £9.08
- Rating
- 4.5/5
- Reviews
- 145
- Age
- 3y ago

Twinings Organic Camomile Tea Bags X20 30g 30 Grams
- Price
- £2.61
- Rating
- 4.6/5
- Reviews
- 720
- Age
- 10y ago

Chamomile | Camomile Dried Flower Herbal Loose Leaf Tea Spice Planet 25g-950g (25 Grams)
- Price
- £3.10
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 1y ago

Morrisons Camomile Dream 40 Bags 80g
- Price
- £1.88
- Rating
- 4.7/5
- Reviews
- 343
- Age
- 7y ago
Newest
by launch date
Chamomile Flower Loose Herbal Tea - Camomile - Matricaria Chamomilla (100g)
- Price
- £7.84
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 1y ago

Chamomile | Camomile Dried Flower Herbal Loose Leaf Tea By Spice R Us 25g-1900g (25g)
- Price
- £3.08
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 1y ago

Chamomile | Camomile Dried Flower Herbal Loose Leaf Tea Spice Planet 25g-950g (25 Grams)
- Price
- £3.10
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 1y ago

Chamomile Tea Monte Nativo (250g) - Dried Chamomile Flowers - Camomile - Aromatic and 100% Pure and Natural Loose Leaf Herbal Tea Without Additives - As a healthy refreshing infusion
- Price
- £9.57
- Rating
- 4.1/5
- Reviews
- 318
- Age
- 2y ago

Hestia Herbs Greek Dried Chamomile Flowers 250 g
- Price
- £12.91
- Rating
- 4.5/5
- Reviews
- 1,501
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
29
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
20%
- Masala Cottage34%
- Origeens21%
- teapigs9%
- IDDA Herbal7%
- Ash Spice Company5%
- Spice Planet4%
Demand
Chamomile search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8× · 9 of 12 months tracked
Search terms
Top Chamomile search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- chamomile24K/yr
- chamomile flowers22K/yr
- camomile9K/yr
- chamomile tea loose leaf10K/yr
- dried chamomile flowers5K/yr
- organic chamomile flowers4K/yr
- dried chamomile3K/yr
- loose leaf chamomile tea4K/yr
- loose chamomile tea3K/yr
Reviews and returns
What reviews say buyers love and hate about Chamomile
We read the reviews and the return reasons for every product selling here.
“Does not look like picture”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chamomile questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









