Skip to content

Chambord

Fail

The top 5 products take 100% of clicks, so Chambord is a Fail.

Flapen Score
33
33 / 100
Ranks 2,822 of 2,976 Grocery niches · −13 vs the category median of 46
Market size
£81K/yr86K searches / yr
90-day growth
-13.8%search demand this quarter
Competition
100%top-5 click share · 2 brands · 40 sellers

Flapen Score

Chambord against its category

The dotted line is the Grocery average. Past it, Chambord is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chambord market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chambord 86K times last year and spent an estimated £81K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

7.9% of searches ended in a purchase last week.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-13.8%
Conversion, latest week
7.9%
Market size, estimated
£81Ka year
Peak month
December7.2× the quietest month
Top search term
chambord raspberry liqueur33K searches a year

02 · Price

A sale here is worth £12.00.

Listings sell for £12.00 on average, from £7.19 to £19.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £12.00 that is £9K to £12K a year per listing.

Average price
£12.00under the $15 to $100 sweet spot
Price range
£7.19–£19.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
£9K–£12K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #860 within Beer, Wine & Spirits. It carries 903 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
10.0%
Average rank
#860in Beer, Wine & Spirits
Average rating
4.70 starsAmazon United Kingdom average 4.36 stars
Average reviews
903per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
96 months

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£16K£32K£49K£65K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

40

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • CHAMBORD92%
  • Giffard8%

Demand

Chambord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Spike '25Holiday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 7.2×

Search terms

Top Chambord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chambord raspberry liqueur33K/yr
  • chambord52K/yr
  • chambord raspberry liqueur 1ltr1K/yr

Reviews and returns

What reviews say buyers love and hate about Chambord

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Flavor50%−0.02

Flavour has nothing like the complexity of Chambord

Love

Flavor21%−0.02

Love the blackcurrant flavour and colour

much prefer the depth of flavour of Chambord

For a raspberry flavoured liqueur this is really smooth

Alcohol Flavor21%

Great for cocktails

Would be ok for cocktails

Taste-Overall21%+2.59

Delicious

This is delicious

Gifting Purpose14%+1.58

Was a nice gift to give and looked appealing

Value For Money7%−0.01

It's not too expensive

Reasonable price,

FAQ

Common Chambord questions

Answered from the same tracked data.