Is ceylon cinnamon profitable to sell on Amazon United Kingdom?

The niche generates £188K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Skip it (46/100).

How competitive is the ceylon cinnamon niche?

10 brands and 11 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in ceylon cinnamon?

Top complaints mined from reviews: Taste-Overall, Smell, Flavor. The return rate is 0.0%.

When does demand for ceylon cinnamon peak?

Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.

What does it cost to enter the ceylon cinnamon niche?

Listings span £3.46–£13.55; the average listing price is £8.16 (sweet spot $15–$100). The average incumbent carries 918 reviews — the moat a new listing must climb.

ceylon cinnamon

Skip it

Prices mostly outside the sweet spot ($3.46–$13.55) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible13.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good917.63

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£188K

£188K/yr · 167K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-3.5%

90-day search growth — must beat 0% to launch

Avg price

Bad£8.16

avg listing price — sweet spot $15–$100

Price range

Bad£3.46–£13.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, ceylon cinnamon is a £188K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

ceylon cinnamon market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: £163K–£204K; units × avg price
Conversion rate: 13.8%
Avg BSR: #53
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 12.5%
Avg brand age: 53 months
Avg seller age: 182 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

13%

The Worldwide Mint39%
ALPHA0118%
NaturaleBio9%
Superfood World8%
Sevenhills Wholefoods7%
Hatton Hill6%
Open — no brand owns it (4 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.5% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Open Trend

Top ceylon cinnamon search terms

ceylon cinnamon powder76K/yr +5.8%12.9% conv.
organic ceylon cinnamon powder23K/yr -14.5%11.4% conv.
organic cinnamon powder21K/yr -11.4%12.5% conv.
cinamon powder 500g14K/yr +4.6%8.8% conv.
organic ceylon cinnamon7K/yr +11.6%6.5% conv.
cinamon ceylon powder6K/yr +6.6%11.5% conv.
ceylon cinnamon organic12K/yr -53.4%8.7% conv.
organic cinnamon6K/yr -16.6%7.8% conv.
cinamon powder 1kg1K/yr +64.3%4.3% conv.

All search terms

Top ceylon cinnamon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

The Worldwide Mint£9.904.5★2,645 rev

The Worldwide Mint£4.404.5★2,645 rev

Organic Ceylon Cinnamon Powder 500g - Sri Lanka Raw Cinnamomum Verum - By Alpha01

ALPHA01£8.494.6★101 rev

NaturaleBio Organic Ceylon Cinnamon Powder 450g. Low Coumarin. Premium True Cinnamon Rich Aromatic Spice. Natural antioxidant Anti-inflammatory. Aids Digestion boosts Immunity and Promotes Wellness.

NaturaleBio£12.464.6★398 rev

Organic Ceylon Cinnamon Powder 300g - Premium Quality True Organic Certified Ceylon Cinnamon - Powerful Natural Superfood Spice Ideal Powdered Seasoning for Cooking Desserts Tea & Treats

Superfood World£13.494.5★1,334 rev

Newest

by launch date

Sevenhills Wholefoods Premium Cinnamon Powder (True Ceylon) 400g

Sevenhills Wholefoods£13.5585 rev

6mo ago

Sevenhills Wholefoods Premium Cinnamon Powder (True Ceylon) 200g

Sevenhills Wholefoods£7.9085 rev

7mo ago

NaturaleBio Organic Ceylon Cinnamon Powder 450g. Low Coumarin. Premium True Cinnamon Rich Aromatic Spice. Natural antioxidant Anti-inflammatory. Aids Digestion boosts Immunity and Promotes Wellness.

NaturaleBio£12.46398 rev

1y ago

The Worldwide Mint£3.46283 rev

2y ago

Organic Ceylon Cinnamon Powder 500g - Sri Lanka Raw Cinnamomum Verum - By Alpha01

ALPHA01£8.49101 rev

2y ago

What buyers say about ceylon cinnamon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Better quality”

Taste-Overall17%

“Excellent taste”

Value For Money13%

“Excellent value for money”

Flavor9%

“The flavour is fresh and authentic, much nicer than the usual cinnamon you get from the supermarkets”

Smell7%

“A sweet fragrance”

Vegan/Organic6%

“Organic powder”

Sweetness4%

“Lovely, sweet and mellow”

Advertised Vs Actual Product3%

“As advertised”

Health Benefits-Overall2%

“Use it in my healthy shots and food, lovely flavour”

Spiciness2%

“Nice and spicy”

What buyers complain about

Taste-Overall21%

“Chemical taste and smell”

Smell19%

“poor aroma”

Flavor7%

“i thought it will be more intense in terms of flavour”

Quality-Overall4%

“It is also, generally, a cheaper product”

Sweetness3%

“It's not cinnamon at all”

Stale/Rotten/Spoiled3%

“Stale”

Value For Money3%

“It is also, generally, a cheaper product”

Size-Overall3%

“Really big bag”

Spiciness3%

“it doesn't taste like cinnamon”

Ingredients-Overall2%

“actual packaging ingredient list is a generic Cinnamon powder”

Top return reasons

Quality-Overall20%

Functionality-Overall20%

Salt Content20%

Ethical Trade/Fair Trade20%

Smell10%

Taste-Overall10%

Common questions

Is ceylon cinnamon profitable to sell on Amazon United Kingdom?: The niche generates £188K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Skip it (46/100).
How competitive is the ceylon cinnamon niche?: 10 brands and 11 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in ceylon cinnamon?: Top complaints mined from reviews: Taste-Overall, Smell, Flavor. The return rate is 0.0%.
When does demand for ceylon cinnamon peak?: Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the ceylon cinnamon niche?: Listings span £3.46–£13.55; the average listing price is £8.16 (sweet spot $15–$100). The average incumbent carries 918 reviews — the moat a new listing must climb.