Is carling lager 18 pack profitable to sell on Amazon United Kingdom?

The niche generates £462K/yr across 9 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -18.6%. Flapen's verdict: Skip it (43/100).

How competitive is the carling lager 18 pack niche?

5 brands and 36 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in carling lager 18 pack?

Top complaints mined from reviews: Taste-Overall, Leak-Proof, Size-Overall. The return rate is 0.1%.

When does demand for carling lager 18 pack peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the carling lager 18 pack niche?

Listings span £6.62–£24.32; the average listing price is £11.77 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.

carling lager 18 pack

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great9.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good735.67

avg incumbent reviews — the moat a new listing must climb

Market size

Good£462K

£462K/yr · 402K searches

Price range

Good£6.62–£24.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.77

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-18.6%

90-day search growth — must beat 0% to launch

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, carling lager 18 pack is a £462K/yr Amazon United Kingdom market (402K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

carling lager 18 pack market data

Units sold / yr: 60K–80K; avg 8,000–10,000/product
Revenue / yr: £706K–£942K; units × avg price
Conversion rate: 9.8%
Avg BSR: #440
Page quality: 0%
Prime: 100%
Sponsored: 22%
Out of stock: 4.8%
Avg brand age: 67 months
Avg seller age: 172 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Carling51%
Carlsberg28%
Foster's15%
STELLA ARTOIS3%
Foster Grant2%

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — -18.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top carling lager 18 pack search terms

carling lager 18 pack128K/yr -26.7%6.9% conv.
fosters65K/yr +4.1%4.6% conv.
carling69K/yr -5.9%6.3% conv.
carlsberg lager 18 pack45K/yr +12.4%8.6% conv.
carling lager 18 pack offers31K/yr -51.3%4.4% conv.
fosters lager cans 1828K/yr -50.6%2.9% conv.
fosters lager15K/yr -10.4%4.3% conv.
carling lager12K/yr -23.1%3.4% conv.
carlsberg lager10K/yr -17.5%6.6% conv.

All search terms

Top carling lager 18 pack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Carling Original Lager Beer 18 x 440ml

Carling£11.074.6★1,924 rev

Carlsberg Pilsner 18 x 440ml

Carlsberg£9.094.4★79 rev

Fosters Lager Beer 12 x 440ml

Foster's£10.664.4★4 rev

Carlsberg Pilsner 10 x 440ml

Carlsberg£6.624.6★37 rev

Carling Original Lager 10 x 440ml

Carling£10.824.7★115 rev

Newest

by launch date

Foster Grant Gun Aviator Mens Sunglasses Polarised Metal Frame with Blue Mirrored Lenses UVA-UVB Protection & Scratch-Resistant Coating for Outdoor Wear Everyday Style & Eye Comfort

Foster Grant£24.320 rev

3mo ago

Fosters Lager Beer 12 x 440ml

Foster's£10.664 rev

3mo ago

Fosters 15x440ml Lager Beer Can

Foster's£9.900 rev

6mo ago

Carlsberg Pilsner 18 x 440ml

Carlsberg£9.0979 rev

2y ago

Carlsberg Pilsner 10 x 440ml

Carlsberg£6.6237 rev

2y ago

What buyers say about carling lager 18 pack

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money49%

“Great price”

Taste-Overall15%

“Classic taste”

Alcohol Flavor14%

“Great beer,”

Quality-Overall7%

“Great price, usual quality”

Flavor4%

“great tasting lager”

Size-Overall4%

“Nice larger”

Advertised Vs Actual Product2%

“Just as I would expect”

Freshness2%

“perfectly refreshing”

What buyers complain about

Taste-Overall25%

“Absolutely minging, tastes like the smell of a dirty pub”

Leak-Proof17%

“the lager had leaked out”

Size-Overall17%

“Well largeris larger”

Smell8%

“Absolutely minging, tastes like the smell of a dirty pub”

Value For Money8%

“If it is very expensive when you look just keep checking until it goes down”

Alcohol Content6%

“but this must be non alcoholic even though the cans say 4.6%”

Stale/Rotten/Spoiled6%

“i am not even remotely fresh”

Common questions

Is carling lager 18 pack profitable to sell on Amazon United Kingdom?: The niche generates £462K/yr across 9 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -18.6%. Flapen's verdict: Skip it (43/100).
How competitive is the carling lager 18 pack niche?: 5 brands and 36 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in carling lager 18 pack?: Top complaints mined from reviews: Taste-Overall, Leak-Proof, Size-Overall. The return rate is 0.1%.
When does demand for carling lager 18 pack peak?: Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the carling lager 18 pack niche?: Listings span £6.62–£24.32; the average listing price is £11.77 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.