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Cardamom Pods

Fail

Demand is soft, at -14.5% this quarter, so Cardamom Pods is a Fail.

Flapen Score
49
49 / 100
Top 36% of 2,976 Grocery niches · +3 vs the category median of 46
Market size
£143K/yr140K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
59%top-5 click share · 14 brands · 54 sellers

Flapen Score

Cardamom Pods against its category

The dotted line is the Grocery average. Past it, Cardamom Pods is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cardamom Pods market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cardamom Pods 140K times last year and spent an estimated £143K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

13.2% of searches ended in a purchase last week.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £143K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
13.2%
Market size, estimated
£143Ka year
Peak month
October1.7× the quietest month
Top search term
cardamom pods62K searches a year

02 · Price

A sale here is worth £7.70.

Listings sell for £7.70 on average, from £1.99 to £33.72. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £7.70 that is £4K to £6K a year per listing.

Average price
£7.70under the $15 to $100 sweet spot
Price range
£1.99–£33.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #29 within Herbs, Spices & Seasonings. It carries 162 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
81%
Out of stock, average day
12.1%
Average rank
#29in Herbs, Spices & Seasonings
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
162per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Cardamom Pods products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£29K£43K£57K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

54

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

16%

  • The Worldwide Mint29%
  • Old India25%
  • TRS15%
  • Schwartz7%
  • anamaya5%
  • Natco3%
  • Open — no brand owns it (8 brands, 16%)

Demand

Cardamom Pods search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Cardamom Pods search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cardamom pods62K/yr
  • cardamom44K/yr
  • green cardamom pods19K/yr
  • green cardamom8K/yr
  • cardamon4K/yr
  • elaichi3K/yr

Reviews and returns

What reviews say buyers love and hate about Cardamom Pods

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall28%+1.94

Worst quality black cardamom

Very expensive for what the quality is

Worst quality

Moist/Dry10%−0.14

Dry cardamom

Flavor10%+0.55

a very subtle flavour which was a bit disappointing

subtle flavour

Taste-Overall8%−0.05

It doesnt even smell like cardamom nor taste like it

not fresh taste

Value For Money6%+1.24

It seems a bit expensive

But the price is unjustified

Love

Quality-Overall41%+1.94

Quality and quantity excellent,very quick delivery

Good quality cardamoms

Excellent quality

Value For Money18%+1.24

Great value

good value for money

Good value

Freshness9%+0.06

Very fresh and arrived on time

Fresh and good quality

You can see these pods are picked for freshness and quality

Flavor8%+0.55

Adds flavour to your dish

Good flavour

Lovely fresh spice

Smell5%−0.11

fresh and great aroma

Good fragrance

very strong aroma

FAQ

Common Cardamom Pods questions

Answered from the same tracked data.