Caramel Sauce
FailThe top 5 products take 79% of clicks, so Caramel Sauce is a Fail.
- Flapen Score
- 46 / 100Ranks 1,444 of 2,976 Grocery niches · on the category median46
- Market size
- £107K/yr156K searches / yr
- 90-day growth
- +46.3%search demand this quarter
- Competition
- 79%top-5 click share · 8 brands · 70 sellers
Flapen Score
Caramel Sauce against its category
The dotted line is the Grocery average. Past it, Caramel Sauce is stronger. Inside it, weaker.
Market
The Caramel Sauce market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Caramel Sauce 156K times last year and spent an estimated £107K. The top 5 brands take 90% of clicks. Demand peaks in May–Jul. Flapen scores it 46 out of 100, a Fail.
01 · Demand
10.2% of searches ended in a purchase last week.
Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +46.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £107K a year.
- Searches, last 12 months
- 156K
- Growth, 90 days vs prior 90
- +46.3%
- Conversion, latest week
- 10.2%
- Market size, estimated
- £107Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- caramel sauce89K searches a year
02 · Price
A sale here is worth £6.75.
Listings sell for £6.75 on average, from £2.81 to £21.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £6.75 that is £7K to £8K a year per listing.
- Average price
- £6.75under the $15 to $100 sweet spot
- Price range
- £2.81–£21.35
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £7K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Baking Supplies. It carries 2,574 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #44in Baking Supplies
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,574per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Caramel Sauce products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Carnation Dulce De Leche Caramel Sauce 450g
- Price
- £2.93
- Rating
- 4.6/5
- Reviews
- 1,364
- Age
- 9y ago

Torani Puremade Caramel Sauce 468g Bottle
- Price
- £10.04
- Rating
- 4.7/5
- Reviews
- 10,642
- Age
- 13y ago

MONIN Premium Caramel Sauce 500ml Squeezy Bottle for Drinks & Desserts
- Price
- £8.40
- Rating
- 4.6/5
- Reviews
- 5,091
- Age
- 15y ago

Simply Caramel Topping Sauce Dairy Free Ready to Use Dessert Sauce for Ice Cream Waffles Pancakes Coffee & Milkshakes (1 kg)
- Price
- £9.01
- Rating
- 4.1/5
- Reviews
- 126
- Age
- 8y ago

Sweet Freedom Caramel Syrup 350 g Vegan Drizzle for Coffee and Pancakes Naturally Sweetened with Fruits Only 13 Kcal Per Teaspoon (Pack of 1)
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 2,618
- Age
- 6y ago
Trending
90-day click momentum
Carnation Pistachio Flavour Drizzle 450g
- Price
- £3.02
- Rating
- 4.1/5
- Reviews
- 71
- Age
- 9mo ago

Carnation Caramel Drizzle 450g
- Price
- £2.81
- Rating
- 4.6/5
- Reviews
- 339
- Age
- 6y ago

Torani Puremade Caramel Sauce 468g Bottle
- Price
- £10.04
- Rating
- 4.7/5
- Reviews
- 10,642
- Age
- 13y ago

Nestlé Carnation Chocolate Drizzle Condensed Milk Dessert Sauce Bottle 450g Brown
- Price
- £3.04
- Rating
- 4.6/5
- Reviews
- 460
- Age
- 4y ago

Carnation Dulce De Leche Caramel Sauce 450g
- Price
- £2.93
- Rating
- 4.6/5
- Reviews
- 1,364
- Age
- 9y ago
Newest
by launch date
Carnation Pistachio Flavour Drizzle 450g
- Price
- £3.02
- Rating
- 4.1/5
- Reviews
- 71
- Age
- 9mo ago

Nestlé Carnation Chocolate Drizzle Condensed Milk Dessert Sauce Bottle 450g Brown
- Price
- £3.04
- Rating
- 4.6/5
- Reviews
- 460
- Age
- 4y ago

Carnation Caramel Drizzle 450g
- Price
- £2.81
- Rating
- 4.6/5
- Reviews
- 339
- Age
- 6y ago

Carnation Caramel Drizzle Condensed Milk Dessert Sauce for Pancakes Ice Cream and Desserts 8 X 450 g Bottle
- Price
- £21.35
- Rating
- 4.6/5
- Reviews
- 53
- Age
- 6y ago

Sweet Freedom Caramel Syrup 350 g Vegan Drizzle for Coffee and Pancakes Naturally Sweetened with Fruits Only 13 Kcal Per Teaspoon (Pack of 1)
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 2,618
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
70
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
5%
- Nestlé36%
- Torani18%
- Monin17%
- Carnation12%
- Simply7%
- Sweet Freedom5%
- Open — no brand owns it (2 brands, 5%)
Demand
Caramel Sauce search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jul · busiest ÷ quietest = 1.8×
Search terms
Top Caramel Sauce search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- caramel sauce89K/yr
- caramel drizzle22K/yr
- carnation drizzle12K/yr
- caramel sauce for coffee14K/yr
- caramel drizzle for coffee7K/yr
- caramel sauce for iced coffee5K/yr
- drizzle3K/yr
- caramel coffee sauce4K/yr
Reviews and returns
What reviews say buyers love and hate about Caramel Sauce
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very thick product
Can be quite thick from the fridge
This was a bit thicker than expected
Leaking lid
Nozzle is anazing
This has not got a strong pistachio glavour
Wrong flavour profile for me
Pick another flavour
Not a nice taste for me also a little runny
Unfortunately, doesn't taste good
this tasted absolutely fowl
What a waste
Love
It tastes amazing
Absolutely delicious
Yummy sauce
Gorgeous flavor
quite strong flavour
Yummie sauce which goes with everything
great value for the money
Great price
Worth it
is sweet like condensed milk
Delicious shot to add to dessert
And as its got a lovely sweetness
goes well with any cake or even cookie or even as a spread on plain bread
We use it as a topping for the panna cotta, perfect
Lovely on pancakes
Return
0.0% Return rate 40% Fixable by listing
Leaking lid
Nozzle is anazing
Not cheap
I wouldnt reccomend for the price
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Caramel Sauce questions
Answered from the same tracked data.









