Caramel Chocolate
FailThe top 5 brands take 100% of clicks, so Caramel Chocolate is a Fail.
- Flapen Score
- 31 / 100Ranks 2,887 of 2,976 Grocery niches · −15 vs the category median of 4631
- Market size
- £49K/yr153K searches / yr
- 90-day growth
- -13.2%search demand this quarter
- Competition
- 85%top-5 click share · 4 brands · 55 sellers
Flapen Score
Caramel Chocolate against its category
The dotted line is the Grocery average. Past it, Caramel Chocolate is stronger. Inside it, weaker.
Market
The Caramel Chocolate market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Caramel Chocolate 153K times last year and spent an estimated £49K. All 4 brands take every click. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
5.7% of searches ended in a purchase last week.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -13.2%
- Conversion, latest week
- 5.7%
- Market size, estimated
- £49Ka year
- Peak month
- December7.7× the quietest month
- Top search term
- caramel chocolate36K searches a year
02 · Price
A sale here is worth £5.63.
Listings sell for £5.63 on average, from £1.41 to £33.50. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £5.63 that is £7K to £8K a year per listing.
- Average price
- £5.63under the $15 to $100 sweet spot
- Price range
- £1.41–£33.50
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £7K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #185 within Chocolate Candy. It carries 2,385 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #185in Chocolate Candy
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,385per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Caramel Chocolate products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Cadbury Wispa Gold Chocolate Indulgent Milk Chocolate with Caramel Centre 4 x 38.3 g Bars (Pack of 1)
- Price
- £1.69
- Rating
- 4.7/5
- Reviews
- 911
- Age
- 4y ago

Cadbury Dairy Milk Caramel Chocolate Bar Milk Chocolate with Smooth Caramel Filling 4 x 37 g Bars Per Pack (1 Pack Total)
- Price
- £1.68
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 11y ago

Cadbury Dairy Milk Caramel Chocolate Bar 120 g
- Price
- £1.45
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 10y ago

Cadbury Dairy Milk Caramel Chocolate Bar 180g
- Price
- £2.29
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 4y ago

Cadbury Dairy Milk Caramel Nibbles Big Share Bag 175 g (Pack of 1)
- Price
- £1.56
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 11mo ago
Trending
90-day click momentum
Cadbury Dairy Milk Caramel Chocolate Bar 120 g
- Price
- £1.45
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 10y ago

Cadbury Dairy Milk Caramel Chocolate Bar Milk Chocolate with Smooth Caramel Filling 4 x 37 g Bars Per Pack (1 Pack Total)
- Price
- £1.68
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 11y ago

Wispa Gold Chocolate Bar 48g 99p PMP - Milk Chocolate Bar With Soft Caramel Centre - cdb (24 x Bars (Half Box))
- Price
- £33.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Cadbury Wispa Gold Chocolate Indulgent Milk Chocolate with Caramel Centre 4 x 38.3 g Bars (Pack of 1)
- Price
- £1.69
- Rating
- 4.7/5
- Reviews
- 911
- Age
- 4y ago

Cadbury Dairy Milk Salted Caramel Chocolate 120g
- Price
- £1.52
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 3y ago
Newest
by launch date
Wispa Gold Chocolate Bar 48g 99p PMP - Milk Chocolate Bar With Soft Caramel Centre - cdb (24 x Bars (Half Box))
- Price
- £33.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Cadbury Dairy Milk Caramel Nibbles Big Share Bag 175 g (Pack of 1)
- Price
- £1.56
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 11mo ago

Cadbury Dairy Milk Giant Buttons Chocolate Bag 100 g (Pack of 1)
- Price
- £1.73
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 1y ago

Cadbury Dairy Milk Salted Caramel Chocolate 120g
- Price
- £1.52
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 3y ago

Cadbury Dairy Milk Caramel Chocolate Bar 180g
- Price
- £2.29
- Rating
- 4.7/5
- Reviews
- 6,400
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Cadbury90%
- SweetiePost5%
- Mars3%
- Generic2%
Demand
Caramel Chocolate search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 7.7×
Search terms
Top Caramel Chocolate search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- caramel chocolate36K/yr
- cadbury caramel28K/yr
- wispa gold30K/yr
- dairy milk caramel14K/yr
- chocolate caramel12K/yr
- cadburys caramel11K/yr
- chocolate caramels7K/yr
- caramel bars4K/yr
- caramel chocolate bar4K/yr
- wispa gold chocolate bars4K/yr
Reviews and returns
What reviews say buyers love and hate about Caramel Chocolate
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
dont taste the same
Doesnt taste as good as it used to
Nowhere near as tasty as it used to be
these turn up crushed/squashed up
All squashed and melted together
all the caramel has melted outside the chocolate on the wrapper
Too sweet for me
2nd packet sweets were squashed together
Currently a bit cheaper priced here than in my local shops
How can something so bad for you be such a good price
Far too easy to eat
Love
Amazing chocolate
Great Taste
Yummy caramel chocolate
Excellent Value
Good price
A nice big bag for the money too
these have still got there flavour
Caramel is nice
These little nibbles are just delicious
Great product would recommend
Whilst the product is good
The product is fine
Lovely chocolate
Delicious sweet treat
Soft caramel centre thats sweet, gooey and complements the chocolate nicely
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Caramel Chocolate questions
Answered from the same tracked data.









