How competitive is the Caputo Yeast niche on Amazon United Kingdom?

6 brands and 23 sellers compete in Caputo Yeast on Amazon United Kingdom. The top 5 Caputo Yeast products take 93% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Caputo Yeast?

Caputo Yeast buyers on Amazon United Kingdom complain most about Moist/Dry, Smell, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Caputo Yeast niche?

Caputo Yeast sells for £10.49 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.81–£25.14. The average incumbent carries 718 reviews — the moat a new listing must climb.

Caputo Yeast

a concentrated shelf (top 5 take 93% of clicks) — Caputo Yeast doesn't clear our bar today.

Signals Low Review Barrier

Flapen Score

Skip it

This niche Category average

Is Caputo Yeast profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Caputo Yeast is a £50K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan. Verdict: Skip it — 34/100.

Caputo Yeast: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -27.0% over the last 90 days and 6.9% of searches end in a purchase.

£50K

revenue / yr

Units sold / yr5K

Search volume / yr-27.0%69K

Conversion rate6.9%

Avg price£10.49

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 23

Top-5 product click share93%

Open market2%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 8 products

Top Caputo Yeast products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

LHirondelle French Fresh Yeast 12 x 42g Blocks

Price: £14.32
Rating: 4.5/5
Reviews: 108
Age: 4y ago

NG & SF High Activity Compressed Fresh Bakers Yeast 1 kg Block | Gluten-Free Kosher & Halal | Fast-Acting Yeast for No-Time Dough Baking - current stock expiry 26/07/2026

Price: £12.25
Rating: 4.5/5
Reviews: 22
Age: 8mo ago

Fresh Yeast (500 Gram)

Price: £11.40
Rating: 4.5/5
Reviews: 335
Age: 16y ago

Dry Yeast 100% Italian - Mulino Caputo

Price: £5.01
Rating: 4.5/5
Reviews: 2,896
Age: 7y ago

Bakarr Fresh Yeast cube 42g - pack of 2

Price: £3.81
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

Newest

by launch date

Bakarr Fresh Yeast cube 42g - pack of 2

Price: £3.81
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

LHirondelle Fresh Yeast 24 x 42g Blocks

Price: £25.14
Rating: 0.0/5
Reviews: 0
Age: 4mo ago

NG & SF High Activity Compressed Fresh Bakers Yeast 1 kg Block | Gluten-Free Kosher & Halal | Fast-Acting Yeast for No-Time Dough Baking - current stock expiry 26/07/2026

Price: £12.25
Rating: 4.5/5
Reviews: 22
Age: 8mo ago

LHirondelle French Fresh Yeast 12 x 42g Blocks

Price: £14.32
Rating: 4.5/5
Reviews: 108
Age: 4y ago

Ruggeri - Dry Mother Yeast (200g) | Dried Wheat Sourdough with Yeast

Price: £5.96
Rating: 4.5/5
Reviews: 243
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

6 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

L'hirondelle62%
NG & SF21%
Antimo Caputo8%
Generic5%
Ruggeri2%
fermipan2%

Caputo Yeast demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR6.9%Products8Brands6Top 5 Brands98%OOS Rate0.0%Rating4.5★Reviews718Avg BSR#49

Peak months: Jan · busiest ÷ quietest = 1.8×

Top Caputo Yeast search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

fresh yeast53K/yr -25.2%5.1% conv.
fresh yeast for bread making12K/yr -46.2%6.6% conv.
fresh yeast for pizza dough3K/yr +34.4%4.7% conv.

What reviews say buyers love and hate about Caputo Yeast

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews

Quality-Overall27%

“Lovely quality and great customer service”

Baking20%

“Great product and useful size for regular baking”

Freshness11%

“Fresh and crisp”

Value For Money9%

“worth it”

Taste-Overall7%

“Compliments the flour”

What buyers complain about

77% of reviews

Moist/Dry13%

“Dried yeast”

Smell13%

“Fresh yeast smells like feet”

Quality-Overall12%

“its bad quality”

Durability8%

“After 30 mins its still dead”

Value For Money7%

“A little more expensive”

Common Caputo Yeast questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Caputo Yeast 34/100 on Amazon United Kingdom — Skip it. The niche generates £50K/yr across 8 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -27.0% over the last 90 days.