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Candied Fruit

a small market ($11K/yr) — Candied Fruit doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 3Growth 11Conversion 26Competition 47Returns 100Price range 66Avg price 63Brand share 42Review moat 88Quality gap 68
This niche Category average

Is Candied Fruit profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Candied Fruit is a £11K/yr Amazon United Kingdom market (40K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 44/100.

Candied Fruit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -28.0% over the last 90 days and 2.1% of searches end in a purchase.

£11K

revenue / yr

Units sold / yr2K
Search volume / yr-28.0%40K
Conversion rate2.1%
Avg price£13.57

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers12 · 51
Top-5 product click share57%
Open market20%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement72%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews231

Top Candied Fruit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

51

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

16%

  • Walnut Tree35%
  • Persis29%
  • Sussex Wholefoods6%
  • New Berry Fruits5%
  • CS5%
  • Generic5%
  • Open — no brand owns it (6 brands, 16%)

Candied Fruit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume40KCVR2.1%Products18Brands12Top 5 Brands80%OOS Rate14.3%Rating4.3★Reviews231Avg BSR#472
4K3KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.1×

Top Candied Fruit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • candied fruit19K/yr
  • glace fruit11K/yr
  • crystallised fruit6K/yr
  • glace fruits4K/yr

What reviews say buyers love and hate about Candied Fruit

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Taste-Overall41%

The fruit was really nice

Gifting Purpose14%

Great for a gift

Quality-Overall13%

very good product especially as a gift

Sweetness7%

Beautifully crafted sweets

Advertised Vs Actual Product6%

as advertised

What buyers complain about

86% of reviews
Taste-Overall27%

these candies are disgusting

Sweetness13%

No sugar shell

Value For Money13%

expensive

Color8%

the red ones no good

Hard Feel8%

Hard to please

Common Candied Fruit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Candied Fruit 44/100 on Amazon United Kingdom — Skip it. The niche generates £11K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -28.0% over the last 90 days.
Search demand for Candied Fruit on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 9.1× the quietest.