Camp Coffee
FailThe top 5 brands take 100% of clicks, so Camp Coffee is a Fail.
- Flapen Score
- 40 / 100Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 4640
- Market size
- £51K/yr33K searches / yr
- 90-day growth
- +14.8%search demand this quarter
- Competition
- 87%top-5 click share · 5 brands · 33 sellers
Flapen Score
Camp Coffee against its category
The dotted line is the Grocery average. Past it, Camp Coffee is stronger. Inside it, weaker.
Market
The Camp Coffee market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Camp Coffee 33K times last year and spent an estimated £51K. All 5 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
15.2% of searches ended in a purchase last week.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.2% of those searches ended in a purchase. Searches in the last 90 days moved +14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +14.8%
- Conversion, latest week
- 15.2%
- Market size, estimated
- £51Ka year
- Peak month
- May1.5× the quietest month
- Top search term
- camp coffee29K searches a year
02 · Price
A sale here is worth £10.27.
Listings sell for £10.27 on average, from £2.16 to £22.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £10.27 that is £3K to £5K a year per listing.
- Average price
- £10.27under the $15 to $100 sweet spot
- Price range
- £2.16–£22.90
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #570 within Beverage Syrups & Concentrates. It carries 321 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 75%
- Out of stock, average day
- 0.0%
- Average rank
- #570in Beverage Syrups & Concentrates
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 321per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Camp Coffee products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Camp Coffee Chicory & Coffee Essence 241ml (Pack of 6)
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 1,020
- Age
- 6y ago

Camp Chicory and Coffee Essence with Added Sugar 241ml
- Price
- £2.16
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 11y ago

Baking Bundle With Camp Chicory & Coffee Essence 241ml (3 Pack)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 6mo ago

Camp Chicory and Coffee 3 x 241ml
- Price
- £9.67
- Rating
- 4.7/5
- Reviews
- 225
- Age
- 11y ago

Camp Coffee Chicory and Coffee Essence 241 ml (Pack of 12)
- Price
- £22.90
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 10y ago
Trending
90-day click momentum
Baking Bundle With Camp Chicory & Coffee Essence 241ml (3 Pack)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 6mo ago

Nescafé Iced Coffee Espresso Concentrated Unsweetened 500ml
- Price
- £3.71
- Rating
- 4.5/5
- Reviews
- 845
- Age
- 1y ago

Coffee Essence Bundle with Camp Chicory & Coffee Essence 2 pack 241ml + Brightdale Kitchen Booklet
- Price
- £9.18
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 2y ago

Camp Chicory and Coffee Essence with Added Sugar 241ml
- Price
- £2.16
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 11y ago

Camp Coffee Chicory & Coffee Essence 241ml (Pack of 6)
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 1,020
- Age
- 6y ago
Newest
by launch date
Baking Bundle With Camp Chicory & Coffee Essence 241ml (3 Pack)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 6mo ago

Nescafé Iced Coffee Espresso Concentrated Unsweetened 500ml
- Price
- £3.71
- Rating
- 4.5/5
- Reviews
- 845
- Age
- 1y ago

Coffee Essence Bundle with Camp Chicory & Coffee Essence 2 pack 241ml + Brightdale Kitchen Booklet
- Price
- £9.18
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 2y ago

Camp Chicory And Coffee Essence 241Ml X 2
- Price
- £9.70
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 2y ago

Camp Coffee Chicory & Coffee Essence 241ml (Pack of 6)
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 1,020
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Camp68%
- Generic15%
- Camp ChicoryYoicn Lth7%
- NESCAFÉ5%
- Brightdale5%
Demand
Camp Coffee search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Camp Coffee search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- camp coffee29K/yr
- camp coffee and chicory2K/yr
- camp coffee essence1K/yr
Reviews and returns
What reviews say buyers love and hate about Camp Coffee
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
As not sweetened suits a variety of tastes
I didn't think it was particularly sweet
What a pity something as unhealthy as sugar is listed as the first ingredient
I didn't think it had much of a coffee espresso flavour
One star taken off as any coffee flavour disappeared when milk was used
Ok. Not as coffee flavoured as i like
Not pleasant at all
I believe it wasn't as good as camp coffee used to be
though the taste isnt quite as smooth as freshly brewed espresso
If it ain't broke, don't fix it
It's very poten
Love
Great taste
This coffee is lovely
Tasty coffee
I think it is very affordable
so its good value
actually reasonably priced
Easy to use
Makes iced coffee quick and easy
Easy to use in iced coffee so four stars
Nice coffee and quick to make
Good coffee turns me on
The best ice coffee
The flavour is quite strong and slightly bitter, which may work well for people who like bold coffee
Great flavour
the caramel flavour is lovely too
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Camp Coffee questions
Answered from the same tracked data.









