Camomile Tea
FailDemand is soft, at -27.0% this quarter, so Camomile Tea is a Fail.
- Flapen Score
- 45 / 100Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 4645
- Market size
- £355K/yr244K searches / yr
- 90-day growth
- -27.0%search demand this quarter
- Competition
- 68%top-5 click share · 13 brands · 85 sellers
Flapen Score
Camomile Tea against its category
The dotted line is the Grocery average. Past it, Camomile Tea is stronger. Inside it, weaker.
Market
The Camomile Tea market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Camomile Tea 244K times last year and spent an estimated £355K. The top 5 brands take 86% of clicks. Demand peaks in Jan. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 20.1% of those searches ended in a purchase.
Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £355K a year.
- Searches, last 12 months
- 244K
- Growth, 90 days vs prior 90
- -27.0%
- Conversion, latest week
- 20.1%
- Market size, estimated
- £355Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- chamomile tea178K searches a year
02 · Price
A sale here is worth £7.26.
Listings sell for £7.26 on average, from £1.53 to £21.33. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £7.26 that is £11K to £15K a year per listing.
- Average price
- £7.26under the $15 to $100 sweet spot
- Price range
- £1.53–£21.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £11K–£15K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #360 within Tea. It carries 1,162 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #360in Tea
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,162per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Camomile Tea products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Twinings Organic Camomile Tea Bags X20 30g 30 Grams
- Price
- £2.61
- Rating
- 4.6/5
- Reviews
- 720
- Age
- 10y ago

teapigs Chamomile Tea Bags - Whole Chamomile Flowers - Caffeine-Free Herbal Infusion for Relaxation & Digestion - Biodegradable Tea Temples - Sustainably Sourced - 50 Teabags (1 Pack)
- Price
- £9.78
- Rating
- 4.7/5
- Reviews
- 2,941
- Age
- 14y ago

HANDPICK Chamomile Tea Bags (100 Herbal Tea Bags) Caffeine Free | Floral Chamomile Herbal in Eco-Conscious Bags | Direct from Source
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,384
- Age
- 2y ago

Tetley Pure Camomile Tea â 20 Teabags Naturally Caffeine-Free Soothing Herbal Teabag for Relaxation and Stress Relief
- Price
- £1.53
- Rating
- 4.6/5
- Reviews
- 493
- Age
- 5y ago

Twinings Pure Camomile Flavoured Tea - 80 BiodegradableTea Bags (Multipack of 4 x 20 Bags) | Caffeine and Sugar Free Herbal Vegan Tea | Soothing and Calming Beverage
- Price
- £7.58
- Rating
- 4.6/5
- Reviews
- 1,617
- Age
- 14y ago
Trending
estimated 90-day click momentum
Heath & Heather - Organic Chamomile Tea - 3 Pack - Caffeine Free
- Price
- £7.45
- Rating
- 4.9/5
- Reviews
- 38
- Age
- 11y ago

Twinings Wind Down Collection Tea Selection for Relaxation Sleep Calm & Unwind 20 Tea Bags
- Price
- £2.29
- Rating
- 4.7/5
- Reviews
- 1,204
- Age
- 3y ago

Nutra Tea Chamomile & Valerian Tea | Valerian Root Teabags For Sleep & Relaxation - Bedtime Tea & Sleep Teas For A Restful Night - 20 Individual Wrapped Bags - Herbal Infusion (1 Pack)
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 419
- Age
- 3y ago

BLUE TEA - Chamomile Tea - 30 g - 50+ Cups | SLEEP & RELAXATION | Herbal Tea - Caffeine Free - Flower Based - Non-Bitter | Reusable Pet Jar
- Price
- £6.83
- Rating
- 4.2/5
- Reviews
- 6,091
- Age
- 2y ago

96 Chamomile 20 Pyramid Tea Bags Whole Flowers Bright Fragrant & Soothing Herbal Tea Caffeine-Free Individually Wrapped Recyclable Envelopes Plant-Based Tea Bags with No Microplastics
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago
Newest
by launch date
teapigs Chamomile & Manuka Honey Tea Bags - Soothing Camomile Herbal Tea Infusion with Manuka Honey - Naturally Caffeine-Free Detox Tea - 15 Biodegradable Tea Bags
- Price
- £4.18
- Rating
- 4.7/5
- Reviews
- 104
- Age
- 1y ago

96 Chamomile 20 Pyramid Tea Bags Whole Flowers Bright Fragrant & Soothing Herbal Tea Caffeine-Free Individually Wrapped Recyclable Envelopes Plant-Based Tea Bags with No Microplastics
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago

HANDPICK Chamomile Tea Bags (100 Herbal Tea Bags) Caffeine Free | Floral Chamomile Herbal in Eco-Conscious Bags | Direct from Source
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,384
- Age
- 2y ago

135 Premium Chamomile Tea Bags Made with 100% Pure Natural Chamomile Flower Caffeine Free & Non-GMO.
- Price
- £12.88
- Rating
- 4.3/5
- Reviews
- 654
- Age
- 2y ago

BLUE TEA - Chamomile Tea - 30 g - 50+ Cups | SLEEP & RELAXATION | Herbal Tea - Caffeine Free - Flower Based - Non-Bitter | Reusable Pet Jar
- Price
- £6.83
- Rating
- 4.2/5
- Reviews
- 6,091
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
85
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 98%
Open market
11%
- Twinings33%
- teapigs24%
- HANDPICK12%
- Tetley12%
- Origeens4%
- Morrisons3%
- Open — no brand owns it (7 brands, 11%)
Demand
Camomile Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.9×
Search terms
Top Camomile Tea search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- chamomile tea178K/yr
- chamomile tea bags45K/yr
- camomile tea10K/yr
- teapigs chamomile6K/yr
- tea pigs chamomile5K/yr
Reviews and returns
What reviews say buyers love and hate about Camomile Tea
We read the reviews and the return reasons for every product selling here.
“Weak taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Camomile Tea questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









