Camomile Tea
FailDemand is soft, at -27.0% this quarter, so Camomile Tea is a Fail.
- Flapen Score
- 45 / 100Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 4645
- Market size
- £355K/yr244K searches / yr
- 90-day growth
- -27.0%search demand this quarter
- Competition
- 68%top-5 click share · 13 brands · 85 sellers
Flapen Score
Camomile Tea against its category
The dotted line is the Grocery average. Past it, Camomile Tea is stronger. Inside it, weaker.
Market
The Camomile Tea market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Camomile Tea 244K times last year and spent an estimated £355K. The top 5 brands take 86% of clicks. Demand peaks in Jan. Flapen scores it 45 out of 100, a Fail.
01 · Demand
20.1% of searches ended in a purchase last week.
Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £355K a year.
- Searches, last 12 months
- 244K
- Growth, 90 days vs prior 90
- -27.0%
- Conversion, latest week
- 20.1%
- Market size, estimated
- £355Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- chamomile tea178K searches a year
02 · Price
A sale here is worth £7.26.
Listings sell for £7.26 on average, from £1.53 to £21.33. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £7.26 that is £11K to £15K a year per listing.
- Average price
- £7.26under the $15 to $100 sweet spot
- Price range
- £1.53–£21.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £11K–£15K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #360 within Tea. It carries 1,162 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #360in Tea
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,162per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Camomile Tea products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Twinings Organic Camomile Tea Bags X20 30g 30 Grams
- Price
- £2.61
- Rating
- 4.6/5
- Reviews
- 720
- Age
- 10y ago

teapigs Chamomile Tea Bags - Whole Chamomile Flowers - Caffeine-Free Herbal Infusion for Relaxation & Digestion - Biodegradable Tea Temples - Sustainably Sourced - 50 Teabags (1 Pack)
- Price
- £9.78
- Rating
- 4.7/5
- Reviews
- 2,941
- Age
- 14y ago

HANDPICK Chamomile Tea Bags (100 Herbal Tea Bags) Caffeine Free | Floral Chamomile Herbal in Eco-Conscious Bags | Direct from Source
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,384
- Age
- 2y ago

Tetley Pure Camomile Tea â 20 Teabags Naturally Caffeine-Free Soothing Herbal Teabag for Relaxation and Stress Relief
- Price
- £1.53
- Rating
- 4.6/5
- Reviews
- 493
- Age
- 5y ago

Twinings Pure Camomile Flavoured Tea - 80 BiodegradableTea Bags (Multipack of 4 x 20 Bags) | Caffeine and Sugar Free Herbal Vegan Tea | Soothing and Calming Beverage
- Price
- £7.58
- Rating
- 4.6/5
- Reviews
- 1,617
- Age
- 14y ago
Trending
90-day click momentum
Heath & Heather - Organic Chamomile Tea - 3 Pack - Caffeine Free
- Price
- £7.45
- Rating
- 4.9/5
- Reviews
- 38
- Age
- 11y ago

Twinings Wind Down Collection Tea Selection for Relaxation Sleep Calm & Unwind 20 Tea Bags
- Price
- £2.29
- Rating
- 4.7/5
- Reviews
- 1,204
- Age
- 3y ago

Nutra Tea Chamomile & Valerian Tea | Valerian Root Teabags For Sleep & Relaxation - Bedtime Tea & Sleep Teas For A Restful Night - 20 Individual Wrapped Bags - Herbal Infusion (1 Pack)
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 419
- Age
- 3y ago

BLUE TEA - Chamomile Tea - 30 g - 50+ Cups | SLEEP & RELAXATION | Herbal Tea - Caffeine Free - Flower Based - Non-Bitter | Reusable Pet Jar
- Price
- £6.83
- Rating
- 4.2/5
- Reviews
- 6,091
- Age
- 2y ago

96 Chamomile 20 Pyramid Tea Bags Whole Flowers Bright Fragrant & Soothing Herbal Tea Caffeine-Free Individually Wrapped Recyclable Envelopes Plant-Based Tea Bags with No Microplastics
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago
Newest
by launch date
teapigs Chamomile & Manuka Honey Tea Bags - Soothing Camomile Herbal Tea Infusion with Manuka Honey - Naturally Caffeine-Free Detox Tea - 15 Biodegradable Tea Bags
- Price
- £4.18
- Rating
- 4.7/5
- Reviews
- 104
- Age
- 1y ago

96 Chamomile 20 Pyramid Tea Bags Whole Flowers Bright Fragrant & Soothing Herbal Tea Caffeine-Free Individually Wrapped Recyclable Envelopes Plant-Based Tea Bags with No Microplastics
- Price
- £5.97
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago

HANDPICK Chamomile Tea Bags (100 Herbal Tea Bags) Caffeine Free | Floral Chamomile Herbal in Eco-Conscious Bags | Direct from Source
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,384
- Age
- 2y ago

135 Premium Chamomile Tea Bags Made with 100% Pure Natural Chamomile Flower Caffeine Free & Non-GMO.
- Price
- £12.88
- Rating
- 4.3/5
- Reviews
- 654
- Age
- 2y ago

BLUE TEA - Chamomile Tea - 30 g - 50+ Cups | SLEEP & RELAXATION | Herbal Tea - Caffeine Free - Flower Based - Non-Bitter | Reusable Pet Jar
- Price
- £6.83
- Rating
- 4.2/5
- Reviews
- 6,091
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
85
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
68%
Top 20: 98%
Open market
11%
- Twinings33%
- teapigs24%
- HANDPICK12%
- Tetley12%
- Origeens4%
- Morrisons3%
- Open — no brand owns it (7 brands, 11%)
Demand
Camomile Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.9×
Search terms
Top Camomile Tea search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- chamomile tea178K/yr
- chamomile tea bags45K/yr
- camomile tea10K/yr
- teapigs chamomile6K/yr
- tea pigs chamomile5K/yr
Reviews and returns
What reviews say buyers love and hate about Camomile Tea
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Weak taste
not keen on the taste
These were tasteless
*Much* cheaper. when purchased
a waste of money
It isnt the cheapest option
No flavour at all
- Mild flavour. not strong
No flavour, avoid
not the type that will rip easily
Not very strong through
Unfortunately I felt the difference between this one and another brands, is not to strong flaveur
Not as nice as other brands
not at this quality
Disappointed with the quality and taste, it's weak so had to use 2 tea bags, would not buy again
Love
Good taste
Delicious tea
Great tasting tea
Good variety
Excellent product
Good quality tea
A good balance of flavours
Nice flavour selection
full bodied flavour
good value for money
Good price
Great value for money
The resulted clear tea offers a nice smell
Great aroma lovely
the smell is so fresh
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Camomile Tea questions
Answered from the same tracked data.









