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Cadbury Chocolate Hamper

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -26.2% this quarter, so Cadbury Chocolate Hamper is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£142K/yr202K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
44%top-5 click share · 17 brands · 74 sellers

Flapen Score

Cadbury Chocolate Hamper against its category

The dotted line is the Grocery average. Past it, Cadbury Chocolate Hamper is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cadbury Chocolate Hamper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cadbury Chocolate Hamper 202K times last year and spent an estimated £142K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
4.5%
Market size, estimated
£142Ka year
Peak month
December19.1× the quietest month
Top search term
chocolate hampers for adults59K searches a year

02 · Price

A sale here is worth £15.65.

Listings sell for £15.65 on average, from £8.20 to £29.53. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £15.65 that is £2K to £4K a year per listing.

Average price
£15.65inside the $15 to $100 sweet spot
Price range
£8.20–£29.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 24.7% of listings are out of stock. The average listing ranks #278 within Chocolate Candy. It carries 1,421 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
65%
Out of stock, average day
24.7%
Average rank
#278in Chocolate Candy
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,421per listing
Listings tracked
37

04 · Newcomers

Amazon counts 4 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
4Amazon's first-year sales bar
Average brand age
31 months

Products

Top Cadbury Chocolate Hamper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£23K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 flat

Sellers

74

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

15%

  • Offer Shop29%
  • The Postal Chocolatier16%
  • Chocohugs15%
  • Cadbury12%
  • BENERRY10%
  • Kidzkandy3%
  • Open — no brand owns it (11 brands, 15%)

Demand

Cadbury Chocolate Hamper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 19.1×

Search terms

Top Cadbury Chocolate Hamper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chocolate hampers for adults59K/yr
  • cadbury hamper22K/yr
  • cadbury chocolate hamper19K/yr
  • the postal chocolatier12K/yr
  • cadbury box8K/yr
  • cadbury gift8K/yr
  • large chocolate hamper6K/yr
  • cadburys hamper7K/yr
  • cadburys chocolate hamper12K/yr
  • cadbury gifts5K/yr

Reviews and returns

What reviews say buyers love and hate about Cadbury Chocolate Hamper

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money35%−0.20

Too expensive

Overpriced

Waste of money

Size-Overall26%−0.11

Very small

Very small bars

HUGE

Taste-Overall8%+1.06

Tastes like soap

Tasted horrible

It tasted stale

Advertised Vs Actual Product6%−0.06

Misleading

The picture in the listing is very misleading

It looks nothing like the picture

Quality-Overall3%+0.20

Poor quality chocolate

They have destroyed what used to be a high quality product into something that is far away from having its original chocolate taste

Poor Quality

Love

Gifting Purpose29%+3.11

Chocolate gift

Ideal gift

Fabulous gift

Taste-Overall21%+1.06

Gorgeous chocolate

Very tasty

Deliciously Delicious

Value For Money21%−0.20

Money well spent

Great value

Best value

Quality-Overall8%+0.20

quality Chocolate you can buy

Good variety of products

Brilliant quality

Size-Overall5%−0.11

Great Size

Fits through letter box

All my favourites good size box

FAQ

Common Cadbury Chocolate Hamper questions

Answered from the same tracked data.