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Cadbury Chocolate Box

Fail

Demand is soft, at -33.5% this quarter, so Cadbury Chocolate Box is a Fail.

Flapen Score
49
49 / 100
Top 36% of 2,976 Grocery niches · +3 vs the category median of 46
Market size
£74K/yr186K searches / yr
90-day growth
-33.5%search demand this quarter
Competition
55%top-5 click share · 17 brands · 50 sellers

Flapen Score

Cadbury Chocolate Box against its category

The dotted line is the Grocery average. Past it, Cadbury Chocolate Box is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cadbury Chocolate Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cadbury Chocolate Box 186K times last year and spent an estimated £74K. The top 5 brands take 74% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
-33.5%
Conversion, latest week
2.7%
Market size, estimated
£74Ka year
Peak month
December10.7× the quietest month
Top search term
giant chocolate bar60K searches a year

02 · Price

A sale here is worth £14.59.

Listings sell for £14.59 on average, from £1.63 to £49.99. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £14.59 that is £0 to £1K a year per listing.

Average price
£14.59under the $15 to $100 sweet spot
Price range
£1.63–£49.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #493 within Chocolate Candy. It carries 657 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
64%
Out of stock, average day
12.8%
Average rank
#493in Chocolate Candy
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
657per listing
Listings tracked
25

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
42 months

Products

Top Cadbury Chocolate Box products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 rising

Sellers

50

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

55%

Top 20: 95%

Open market

19%

  • Cadbury23%
  • Chocohugs19%
  • SHANZA DEPARTMENTAL'S15%
  • Amamitrade9%
  • Premium Fetch8%
  • your surprise7%

Demand

Cadbury Chocolate Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.7×

Search terms

Top Cadbury Chocolate Box search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • giant chocolate bar60K/yr
  • big chocolate bar31K/yr
  • giant cadbury chocolate bar13K/yr
  • big bar of chocolate10K/yr
  • giant dairy milk bar12K/yr
  • giant chocolate10K/yr
  • massive chocolate bar8K/yr
  • large cadburys chocolate bar 1kg5K/yr
  • huge chocolate bar6K/yr
  • big chocolate4K/yr

Reviews and returns

What reviews say buyers love and hate about Cadbury Chocolate Box

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Taste-Overall”
27%of negative reviews mention “Value For Money”
0.1%of orders come back
“A little expensive”
A buyer, on “Value For Money”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Cadbury Chocolate Box questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data