Butterfly Pea Flower Tea
FailShoppers spend only $48K a year here, so Butterfly Pea Flower Tea is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £48K/yr79K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 75%top-5 click share · 11 brands · 13 sellers
Flapen Score
Butterfly Pea Flower Tea against its category
The dotted line is the Grocery average. Past it, Butterfly Pea Flower Tea is stronger. Inside it, weaker.
Market
The Butterfly Pea Flower Tea market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Butterfly Pea Flower Tea 79K times last year and spent an estimated £48K. The top 5 brands take 82% of clicks. Demand peaks in Feb. Flapen scores it 43 out of 100, a Fail.
01 · Demand
6.7% of searches ended in a purchase last week.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 6.7%
- Market size, estimated
- £48Ka year
- Peak month
- February2.3× the quietest month
- Top search term
- butterfly pea flower tea32K searches a year
02 · Price
A sale here is worth £9.15.
Listings sell for £9.15 on average, from £5.16 to £17.94. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £9.15 that is £2K to £5K a year per listing.
- Average price
- £9.15under the $15 to $100 sweet spot
- Price range
- £5.16–£17.94
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #678 within Tea. It carries 107 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 2.2%
- Average rank
- #678in Tea
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 107per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Butterfly Pea Flower Tea products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Teapro Premium Blue Pea Flower Tea 30g | Colour-changing Purple Flower for Cognitive Function Digestion Glowing Skin & Eye Health | Naturally Caffeine-Free
- Price
- £7.04
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 1y ago

Better Food Mood Premium Blue Flower Tea 25g | Blue to Purple Colour Changing Flower Tea | Blue Tea for Cocktails Latte | Rich in Antioxidants
- Price
- £6.45
- Rating
- 4.7/5
- Reviews
- 293
- Age
- 3y ago

BLUE TEA - Shankhpushpi Flower Tea - 10 gm - 25+ Cups | Herbal Tea | Caffeine Free - Vegan - Non-GMO | Zipper Pack
- Price
- £5.22
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 2y ago

Godspeed Seed Dried Butterfly Pea Flowers Rich Healthy Herbal Butterfly Pea Tea for Drinks Food Coloring (100g(3.5oz))
- Price
- £6.97
- Rating
- 4.5/5
- Reviews
- 309
- Age
- 4y ago

100g Premium Blue Tea - Blue & Purple Color Changing Flower Rich in Antioxidants No Artificial Colours Herbal Tea Caffeine Free - Vegan - Non-GMO | Nature Blue Tea
- Price
- £12.55
- Rating
- 4.5/5
- Reviews
- 43
- Age
- 1y ago
Trending
90-day click momentum
BLUE TEA - Shankhpushpi Flower Tea - 100 grams (250+ Cups) | Antioxidant Rich | Caffeine Free - Flower Based - Herbal Tea - Natural - Detox Tea
- Price
- £17.94
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 5mo ago

NPOW Blue Tea Blue Pea Flower Tea Blue Matcha Caffeine-Free Blue Pea Flower Tea Pure Blue Pea Flower Tea High Antioxidants Blue Matcha Blue Pea Flower Powder - 75g
- Price
- £11.71
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 3y ago

SIPS BOTANICA Hibiscus Loose Petal Tea And Aparajita Flower Tea | 50 Grams Each Premium Quality Flower Petals | Served Hot Iced Tea Cocktails Or Mocktails
- Price
- £7.06
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

SIPS BOTANICA Aparajita Flower Herbal Tea | 30 Pyramid Tea Bags | Enchanting Blue | Rich in Antioxidants | Caffeine Free | Plantbased Biodegradable Tea Bags
- Price
- £5.16
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 6mo ago

BLUE TEA - Shankhpushpi Flower - 30 Biodegradable Pyramid Tea Bags - Plant Based | Caffeine Free Herbal Tea | Gluten Free NON-GMO | Premium Pet Jar
- Price
- £8.74
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 2y ago
Newest
by launch date
BLUE TEA - Shankhpushpi Flower Tea - 100 grams (250+ Cups) | Antioxidant Rich | Caffeine Free - Flower Based - Herbal Tea - Natural - Detox Tea
- Price
- £17.94
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 5mo ago

SIPS BOTANICA Hibiscus Loose Petal Tea And Aparajita Flower Tea | 50 Grams Each Premium Quality Flower Petals | Served Hot Iced Tea Cocktails Or Mocktails
- Price
- £7.06
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

SIPS BOTANICA Aparajita Flower Herbal Tea | 30 Pyramid Tea Bags | Enchanting Blue | Rich in Antioxidants | Caffeine Free | Plantbased Biodegradable Tea Bags
- Price
- £5.16
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 6mo ago

Nebula Herbal Butterfly Pea Flower Tea - 25 Biodegradable Teabags in Premium Tin Can Herbal Tea with Organic Green Tea Tea Gift Set Blue Flowers Wellness Tea
- Price
- £8.44
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 1y ago

Blue Tea Flower Herbal Tea 25g | Shankhpushpi Flower | SUPER ANTIOXIDANT | Caffeine Free
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
11 flat
Sellers
13
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
13%
- BLUE TEA21%
- teapro21%
- Better Food Mood19%
- Godspeed Seed12%
- Fengsheng Home8%
- Herbal Remedies by J.5%
- Open — no brand owns it (5 brands, 13%)
Demand
Butterfly Pea Flower Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.3×
Search terms
Top Butterfly Pea Flower Tea search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- butterfly pea flower tea32K/yr
- blue tea12K/yr
- butterfly pea tea8K/yr
- butterfly pea flower10K/yr
- butterfly pea6K/yr
- blue pea flower tea5K/yr
- butterfly tea3K/yr
- blue butterfly pea flower tea3K/yr
Reviews and returns
What reviews say buyers love and hate about Butterfly Pea Flower Tea
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
taste is not for me
Blue and pretty tasteless for a Lancashire lad like me
The actual tea is not to my taste - just a bit plant-like
Blue and pretty tasteless for a Lancashire lad like me
Crushed up when arrived shame
the natural debris in the packet looks a bit scruffy
Love
the taste was also good
Deliciously refreshing
Nice taste, lovely tea
Good quality
It is a good quality powdered tea
Great quality and a unique tea experience, highly recommend
I love the colours
The natural blue colour is beautiful
The colour is gorgeous
flavor okay
It is almost completely flavour neutral
Nice flavour profile
Very fresh and excellent quality
A refreshing cuppa
Refreshing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butterfly Pea Flower Tea questions
Answered from the same tracked data.









