Skip to content

Bubble Tea Cup

Fail

Shoppers spend only $27K a year here, so Bubble Tea Cup is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£27K/yr95K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
54%top-5 click share · 14 brands · 27 sellers

Flapen Score

Bubble Tea Cup against its category

The dotted line is the Grocery average. Past it, Bubble Tea Cup is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bubble Tea Cup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bubble Tea Cup 95K times last year and spent an estimated £27K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
2.4%
Market size, estimated
£27Ka year
Peak month
December3.2× the quietest month
Top search term
bubble tea cup45K searches a year

02 · Price

A sale here is worth £11.71.

Listings sell for £11.71 on average, from £8.15 to £21.96. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £11.71 that is £0 to £1K a year per listing.

Average price
£11.71under the $15 to $100 sweet spot
Price range
£8.15–£21.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 27.5% of listings are out of stock. The average listing ranks #241 within Bubble Tea. It carries 202 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
86%
Out of stock, average day
27.5%
Average rank
#241in Bubble Tea
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
202per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Bubble Tea Cup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

27

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

21%

  • Bubbleology26%
  • CJWLKJ23%
  • The *TeaShed11%
  • HYDRATE 2.ONE9%
  • Esilihom5%
  • ZgoEC5%

Demand

Bubble Tea Cup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Bubble Tea Cup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bubble tea cup45K/yr
  • boba cup21K/yr
  • bubble tea cups5K/yr
  • boba tea cup7K/yr
  • boba cups5K/yr
  • boba cup and straw4K/yr
  • bubble tea cup and straw6K/yr
  • bubbleology cup2K/yr

Reviews and returns

What reviews say buyers love and hate about Bubble Tea Cup

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength11%−0.06

Lids a bit flimsy

Not very strong plastic cups

Flavor11%

because I dont particularly enjoy the flavour of tea

Im not sure the flavours are comparable to high st shops - maybe they need more syrup

Weight Heavy8%−0.09

Too heavy

Advertised Vs Actual Product8%+0.38

Another reviewer wrote that these cups are false advertised because there werent holes shown on the lids

Value For Money8%−0.12

quite expensive

Poor value

the refills on the boba, syrup and tea are pretty expensive

Love

Quality-Overall12%−0.03

The cup is fantastic quality, it's huge

Great quality

The jasmine tea bag is good quality

Gifting Purpose12%+0.43

Great for gifts

Fantastic Christmas present

Great present

Taste-Overall11%+0.94

A brilliant little treat

Teas tasted great

Delicious bubble tea

Value For Money10%−0.12

Great value for money

Worth the money

Good value

Ease Of Use9%+0.32

It is super easy to use

And so easy to make at home too

it was surprisingly easy following the instructions

Return

0.5% Return rate 64% Fixable by listing

Size-Overall51%▆▆▆█▅▇

it's huge

I was a little bit apprehensive about how big it is

Quality-Overall12%▁▅█▄▇▅
Advertised Vs Actual Product5%▁▁█▅▆▁

Another reviewer wrote that these cups are false advertised because there werent holes shown on the lids

Leak-Proof5%█▁▁▂▃▃

Hard to hold without feeling like you will spill the drink

Strength3%▁▁▆▁█▁

Lids a bit flimsy

Not very strong plastic cups

FAQ

Common Bubble Tea Cup questions

Answered from the same tracked data.