Box of Crisps

Shoppers searched for this 6.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.0M a year.

Searches, last 12 months

6.7M

Growth, 90 days vs prior 90

+4.2%

Conversion, latest week

16.4%

Market size, estimated

£3.0Ma year

Peak month

November2.0× the quietest month

Top search term

crisps4.0M searches a year

Listings sell for £2.73 on average, from £1.04 to £15.08. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 30,000 to 40,000 of them. At £2.73 that is £82K to £109K a year per listing.

Average price

£2.73under the $15 to $100 sweet spot

Price range

£1.04–£15.08

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

30,000–40,000

Revenue per listing a year

£82K–£109K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

4% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #134 within Snack Foods. It carries 2,067 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

4%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#134in Snack Foods

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,067per listing

Listings tracked

26

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months