Bounty
FailThe top 5 brands take 100% of clicks, so Bounty is a Fail.
- Flapen Score
- 41 / 100Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 4641
- Market size
- £197K/yr212K searches / yr
- 90-day growth
- -15.4%search demand this quarter
- Competition
- 72%top-5 click share · 5 brands · 82 sellers
Flapen Score
Bounty against its category
The dotted line is the Grocery average. Past it, Bounty is stronger. Inside it, weaker.
Market
The Bounty market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bounty 212K times last year and spent an estimated £197K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £197K a year.
- Searches, last 12 months
- 212K
- Growth, 90 days vs prior 90
- -15.4%
- Conversion, latest week
- 10.8%
- Market size, estimated
- £197Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- bounty88K searches a year
02 · Price
A sale here is worth £8.62.
Listings sell for £8.62 on average, from £1.59 to £18.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £8.62 that is £9K to £11K a year per listing.
- Average price
- £8.62under the $15 to $100 sweet spot
- Price range
- £1.59–£18.93
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £9K–£11K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
20% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #215 within Chocolate Candy. It carries 805 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 73%
- Out of stock, average day
- 12.6%
- Average rank
- #215in Chocolate Candy
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 805per listing
- Listings tracked
- 15
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Bounty products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bounty Duo Chocolate Bars Coconut & Milk Chocolate Bulk Box 24 x 57g Ideal for Gift Snacks or Hamper
- Price
- £9.99
- Rating
- 4.7/5
- Reviews
- 2,991
- Age
- 13y ago

Bounty Coconut Milk Chocolate Duo Bars 4 x 57g
- Price
- £2.06
- Rating
- 4.7/5
- Reviews
- 2,151
- Age
- 9y ago

Bounty Coconut Milk Chocolate Bars Multipack 7 x 57g Tropical Chocolate Snack Ideal for Sharing Lunchbox Treats Office Snacks and Chocolate Gift Box or Hampers
- Price
- £2.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Bounty Crispy Rolls Milk Chocolate Coconut Biscuit Snack Bar Multipack 5 x 23.4g
- Price
- £1.61
- Rating
- 4.4/5
- Reviews
- 102
- Age
- 1y ago

Bounty Protein Bar Milk Chocolate & Coconut 12 × 52g 18g Protein HighProtein Snack for Gym Work & OntheGo
- Price
- £17.21
- Rating
- 4.0/5
- Reviews
- 644
- Age
- 5y ago
Trending
estimated 90-day click momentum
Bounty Coconut Milk Chocolate Bars Multipack 7 x 57g Tropical Chocolate Snack Ideal for Sharing Lunchbox Treats Office Snacks and Chocolate Gift Box or Hampers
- Price
- £2.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Bounty Coconut & Milk Chocolate Box Bulk Chocolate Bars Duo 24 x 57g | Bounty Lovers with Desiccated Coconut | Chirstmas Pack | Ideal for Office and Gifts | Sold by Essential Products
- Price
- £17.74
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 2y ago

8 x 57g Bounty Coconut & Milk Chocolate Bars Twin Coconut-Filled Chocolate Bars Classic Tropical Treat for Sharing & Snacking
- Price
- £8.50
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 5mo ago

Bounty Milk Chocolate Bar CASE 24x57g_AB
- Price
- £18.16
- Rating
- 4.7/5
- Reviews
- 292
- Age
- 9y ago

Bounty Protein Bar Milk Chocolate & Coconut 12 × 52g 18g Protein HighProtein Snack for Gym Work & OntheGo
- Price
- £17.21
- Rating
- 4.0/5
- Reviews
- 644
- Age
- 5y ago
Newest
by launch date
Bounty Coconut Milk Chocolate Bars Multipack 7 x 57g Tropical Chocolate Snack Ideal for Sharing Lunchbox Treats Office Snacks and Chocolate Gift Box or Hampers
- Price
- £2.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

8 x 57g Bounty Coconut & Milk Chocolate Bars Twin Coconut-Filled Chocolate Bars Classic Tropical Treat for Sharing & Snacking
- Price
- £8.50
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 5mo ago

BML Bounty Crispy Wafer Rolls Multipack 10 x 22.5g Chocolate Coated Coconut Filled Wafer Biscuits Individually Wrapped Sweet Snack Lunch Box Treat Sharing Pack Gift Tea Time & Everyday Snacking
- Price
- £9.15
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 8mo ago

Bounty Crispy Rolls Milk Chocolate Coconut Biscuit Snack Bar Multipack 5 x 23.4g
- Price
- £1.61
- Rating
- 4.4/5
- Reviews
- 102
- Age
- 1y ago

Bounty Crispy Rolls Chocolate Bars Multipack 24x23.4g | Milk Chocolate Coconut & Crispy Biscuit Snack | Perfect Bulk Chocolate for Sharing Movie Nights & Office Treats | Sweet Coconut Chocolate Gift
- Price
- £6.27
- Rating
- 4.2/5
- Reviews
- 145
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
82
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
72%
Top 20: 100%
Open market
0%
- Bounty89%
- ESSENTIAL PRODUCTS5%
- Krishna Stores Limited3%
- Jaspem2%
- ONE BEST DEAL1%
Demand
Bounty search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Bounty search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bounty88K/yr
- bounty bars39K/yr
- bounty chocolate bars69K/yr
- bounty chocolate12K/yr
- bounties4K/yr
Reviews and returns
What reviews say buyers love and hate about Bounty
We read the reviews and the return reasons for every product selling here.
“it tastes off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bounty questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









