Bluey Cake Topper
FailShoppers spend only $51K a year here, so Bluey Cake Topper is a Fail.
- Flapen Score
- 47 / 100Top 44% of 2,976 Grocery niches · +1 vs the category median of 4647
- Market size
- £51K/yr159K searches / yr
- 90-day growth
- -13.9%search demand this quarter
- Competition
- 48%top-5 click share · 19 brands · 58 sellers
Flapen Score
Bluey Cake Topper against its category
The dotted line is the Grocery average. Past it, Bluey Cake Topper is stronger. Inside it, weaker.
Market
The Bluey Cake Topper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bluey Cake Topper 159K times last year and spent an estimated £51K. The top 5 brands take 52% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
3.9% of searches ended in a purchase last week.
Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 159K
- Growth, 90 days vs prior 90
- -13.9%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £51Ka year
- Peak month
- January1.9× the quietest month
- Top search term
- bluey cake topper70K searches a year
02 · Price
A sale here is worth £8.12.
Listings sell for £8.12 on average, from £3.34 to £16.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £8.12 that is £812 to £2K a year per listing.
- Average price
- £8.12under the $15 to $100 sweet spot
- Price range
- £3.34–£16.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £812–£2K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #745 within Baking Supplies. It carries 998 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 96%
- Out of stock, average day
- 14.9%
- Average rank
- #745in Baking Supplies
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 998per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 1 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Bluey Cake Topper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bluey 13009 and Family: Bingo Bandit and Chilli 4 Figure pack Articulated Character Action Figures 2.5 inches Official Collectable Toy Multicoloured
- Price
- £8.93
- Rating
- 4.8/5
- Reviews
- 22,612
- Age
- 1mo ago

Cake Decorations Cake Toppers for Boys Girls Cupcake Toppers Birthday Party Supplies
- Price
- £5.10
- Rating
- 4.9/5
- Reviews
- 17
- Age
- 1y ago

yumcute 25 Pcs Party Cake Toppers Cartoon Birthday Cake Toppers for Boys Girls Party Supplies Decorations Cupcake Toppers for Kids Birthday Baby Shower
- Price
- £5.84
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 2y ago

Heartsking 25 Pcs Blue Dog Cake Toppers 1 Big + 24 Small Birthday & Baby Shower Non-Toxic Reusable
- Price
- £5.06
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 2y ago

30 Pcs Blue Dog Cake Toppers for Boys Girls Cake Decorations Cupcake Toppers Birthday Party Supplies
- Price
- £5.84
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 2y ago
Trending
90-day click momentum
dekora Bluey Edible Mini Wafer Cupcake Toppers Edible Cake Decorations for Cookies & Muffins Official Bluey & Bingo Design Gluten-Free Easy to Use Party Supplies Pack of 20 3.4 CM
- Price
- £5.01
- Rating
- 2.2/5
- Reviews
- 3
- Age
- 2mo ago

For Bluey Party Supplies 50 PCS Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers Tablecloth for Boys Girls Hunters Theme Party
- Price
- £16.85
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago

47 piece cartoon Bruy birthday decoration set Bruy balloon party supplies include birthday banners cake ornaments cake decorations latex balloons.
- Price
- £11.66
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2mo ago

Bly Birthday Banner Happy Birthday Decoration 14PCS Bunting Garland and Hanging Decoration Birthday Banner Theme Kids Banner Party Deco ration for Girls Boys Birth day Party
- Price
- £8.23
- Rating
- 4.5/5
- Reviews
- 26
- Age
- 5mo ago

32-Piece Rainbow Cake Topper Colourful Cake Decorations for Birthday Celebrations DIY Baking Cupcake Cake Decorations for Birthday
- Price
- £6.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Newest
by launch date
For Bluey Party Supplies 50 PCS Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers Tablecloth for Boys Girls Hunters Theme Party
- Price
- £16.85
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago

Bluey 13009 and Family: Bingo Bandit and Chilli 4 Figure pack Articulated Character Action Figures 2.5 inches Official Collectable Toy Multicoloured
- Price
- £8.93
- Rating
- 4.8/5
- Reviews
- 22,612
- Age
- 1mo ago

dekora Bluey Edible Mini Wafer Cupcake Toppers Edible Cake Decorations for Cookies & Muffins Official Bluey & Bingo Design Gluten-Free Easy to Use Party Supplies Pack of 20 3.4 CM
- Price
- £5.01
- Rating
- 2.2/5
- Reviews
- 3
- Age
- 2mo ago

47 piece cartoon Bruy birthday decoration set Bruy balloon party supplies include birthday banners cake ornaments cake decorations latex balloons.
- Price
- £11.66
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2mo ago

Bly Birthday Banner Happy Birthday Decoration 14PCS Bunting Garland and Hanging Decoration Birthday Banner Theme Kids Banner Party Deco ration for Girls Boys Birth day Party
- Price
- £8.23
- Rating
- 4.5/5
- Reviews
- 26
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
58
Top-5 brand share
52%
Top 20: 100%
Top-5 click share
48%
Top 20: 92%
Open market
42%
- Bluey14%
- CloverCy13%
- yumcute12%
- Srumvoat6%
- Heartsking6%
- Qublex6%
Demand
Bluey Cake Topper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Bluey Cake Topper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bluey cake topper70K/yr
- bluey cake decorations42K/yr
- bluey cake toppers13K/yr
- bluey cupcake toppers9K/yr
- bluey cake7K/yr
- bluey and bingo cake toppers birthday11K/yr
- bluey cake toppers edible4K/yr
- bluey birthday cake topper3K/yr
Reviews and returns
What reviews say buyers love and hate about Bluey Cake Topper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
bright colours not pastels
some were patchy in colour
Not blue all over
expensive
Not worth the money
A tad pricey
Very upset with the quality of both balloon
Not the best quaility
unfortunately it's come broken
Broken
though expectations around durability should remain moderate
issue with smell
has made the cake smell
Love
Great quality
The backdrop feels of good quality
The quality is as you would expect for cake decorations – very good
Great value for money
Good value
Value for money is reasonable
Beautiful quality excellent colour
Fantastic colours
Bluey
It was a nice size
aren't too small so they are a good size
and a good size for playing with the matching house
As described
Just what I needed
Exactly as expected love them
Return
0.7% Return rate 54% Fixable by listing
size is smaller than photo
bright colours not pastels
some were patchy in colour
Not blue all over
expensive
Not worth the money
A tad pricey
Not as pictured
they were not quite the same as pictured
Very upset with the quality of both balloon
Not the best quaility
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bluey Cake Topper questions
Answered from the same tracked data.









