Blueberry Powder
FailDemand is soft, at -24.3% this quarter, so Blueberry Powder is a Fail.
- Flapen Score
- 45 / 100Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 4645
- Market size
- £87K/yr47K searches / yr
- 90-day growth
- -24.3%search demand this quarter
- Competition
- 75%top-5 click share · 6 brands · 19 sellers
Flapen Score
Blueberry Powder against its category
The dotted line is the Grocery average. Past it, Blueberry Powder is stronger. Inside it, weaker.
Market
The Blueberry Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blueberry Powder 47K times last year and spent an estimated £87K. The top 5 brands take 94% of clicks. Demand peaks in Jul. Flapen scores it 45 out of 100, a Fail.
01 · Demand
12.1% of searches ended in a purchase last week.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -24.3%
- Conversion, latest week
- 12.1%
- Market size, estimated
- £87Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- blueberry powder30K searches a year
02 · Price
A sale here is worth £15.41.
Listings sell for £15.41 on average, from £8.08 to £31.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £15.41 that is £2K to £4K a year per listing.
- Average price
- £15.41inside the $15 to $100 sweet spot
- Price range
- £8.08–£31.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #153 within Dried Fruits, Nuts & Vegetables. It carries 1,110 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 13.1%
- Average rank
- #153in Dried Fruits, Nuts & Vegetables
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,110per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Blueberry Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Freeze Dried Wild Blueberry Powder | 100% Vaccinium Myrtillus Pure Blueberries Fruit Milled to Bilberry Powder | Make Smoothies Bowls Superfood Like Aronia Acai Berry Powder | ZingyZoo
- Price
- £8.62
- Rating
- 4.3/5
- Reviews
- 1,001
- Age
- 4y ago
LOOV Wild Blueberry Fibre Powder Made from Organic Wild Nordic Blueberry (Bilberry) Skins & Seeds (Pomace Powder) High in Fibre Source of Protein Unsweetened 100g
- Price
- £17.78
- Rating
- 4.6/5
- Reviews
- 1,860
- Age
- 12y ago
LOOV Organic Wild Blueberry Powder Wild-Crafted from Nordic Forests 100% Whole Fruit Bilberry Freeze-Dried and Powdered Blueberries No Added Sugar 171 g
- Price
- £31.69
- Rating
- 4.6/5
- Reviews
- 3,956
- Age
- 7y ago
Numami Wild Blueberry Powder Organic for Smoothies Baking and Flavoring Rich in Antioxydants and Vitamin C Organic Blueberries are Handpicked from Nordic Forests for Freeze Dried Blueberry Powder
- Price
- £19.64
- Rating
- 4.6/5
- Reviews
- 606
- Age
- 5y ago
Freeze Dried Wild Blueberry Powder 100g - 100% Natural and Pure Ground Blueberries - Superfood Fruit Powder for Baking Yoghurt Smoothie Cocktails - Dehydrated Freeze Dried Fruit Powder
- Price
- £9.84
- Rating
- 4.5/5
- Reviews
- 488
- Age
- 10y ago
Trending
90-day click momentum
Freeze Dried Blueberry Powder 100g 100% Fruit Ingredient No Additives or Preservatives - Natural Flavour & Colour for Baking Smoothies and Desserts
- Price
- £9.00
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 5mo ago
Freeze Dried Blueberry Powder 250g 100% Fruit Ingredient No Additives or Preservatives - Natural Flavour & Colour for Baking Smoothies and Desserts
- Price
- £19.96
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 5mo ago
RESQ Blueberry Fruit Powder - 180g (2x90g) Fine Pure Dried Powder - Natural No Added Sugar Vegan Gluten-Free - Made in the UK from Fresh Berries - Great for Smoothies Baking Breakfast and More
- Price
- £14.05
- Rating
- 3.8/5
- Reviews
- 13
- Age
- 1y ago
Freeze Dried Wild Blueberry Powder | 100% Vaccinium Myrtillus Pure Blueberries Fruit Milled to Bilberry Powder | Make Smoothies Bowls Superfood Like Aronia Acai Berry Powder | ZingyZoo
- Price
- £8.62
- Rating
- 4.3/5
- Reviews
- 1,001
- Age
- 4y ago
LOOV Organic Wild Blueberry Powder Wild-Crafted from Nordic Forests 100% Whole Fruit Bilberry Freeze-Dried and Powdered Blueberries No Added Sugar 171 g
- Price
- £31.69
- Rating
- 4.6/5
- Reviews
- 3,956
- Age
- 7y ago
Newest
by launch dateFreeze Dried Blueberry Powder 100g 100% Fruit Ingredient No Additives or Preservatives - Natural Flavour & Colour for Baking Smoothies and Desserts
- Price
- £9.00
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 5mo ago
Freeze Dried Blueberry Powder 250g 100% Fruit Ingredient No Additives or Preservatives - Natural Flavour & Colour for Baking Smoothies and Desserts
- Price
- £19.96
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 5mo ago
RESQ Blueberry Fruit Powder - 180g (2x90g) Fine Pure Dried Powder - Natural No Added Sugar Vegan Gluten-Free - Made in the UK from Fresh Berries - Great for Smoothies Baking Breakfast and More
- Price
- £14.05
- Rating
- 3.8/5
- Reviews
- 13
- Age
- 1y ago
RESQ Blueberry Fruit Powder - 90g Fine dried powder natural ingredient no added sugar - Vegan Gluten-Free - Made in the UK from Fresh Berries - Great for Smoothies Baking Breakfast and More
- Price
- £8.08
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 2y ago
Freeze Dried Wild Blueberry Powder | 100% Vaccinium Myrtillus Pure Blueberries Fruit Milled to Bilberry Powder | Make Smoothies Bowls Superfood Like Aronia Acai Berry Powder | ZingyZoo
- Price
- £8.62
- Rating
- 4.3/5
- Reviews
- 1,001
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
19
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- LOOV34%
- ZINGY ZOO30%
- Honeyberry14%
- Numami8%
- Arctic Power7%
- ResQ6%
- Open — no brand owns it (0%)
Demand
Blueberry Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.8×
Search terms
Top Blueberry Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blueberry powder30K/yr
- wild blueberry powder5K/yr
- freeze dried blueberry powder3K/yr
- organic blueberry powder3K/yr
- wild blueberry powder organic7K/yr
Reviews and returns
What reviews say buyers love and hate about Blueberry Powder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Way too expensive now
a tad expensive for 70gms
Short on nutrition info
Gritty
.but does have a rather muddy/gritty taste
It has not the taste of blue berry
it tastes like ground I will not buy it again
It does not smell good
Love
the quality of the powder is very good
really good quality
Great product
A very good source of fibre
A healthy start to the day
A lovely, healthy addition to our morning cereal
Amazing, eye and body health
larping as healthy
love it in a smoothie
Delicious
My favourite way to enjoy it is stirred into organic
Love that this gives us organic wild blueberries
A doctor recommended wild blueberry powder so we bought this organic wild blueberry powder from LOOV
Return
0.0% Return rate 0% Fixable by listing
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blueberry Powder questions
Answered from the same tracked data.