Blue Raspberry
FailShoppers spend only $34K a year here, so Blue Raspberry is a Fail.
- Flapen Score
- 47 / 100Top 44% of 2,976 Grocery niches · +1 vs the category median of 4647
- Market size
- £34K/yr82K searches / yr
- 90-day growth
- +13.4%search demand this quarter
- Competition
- 69%top-5 click share · 13 brands · 46 sellers
Flapen Score
Blue Raspberry against its category
The dotted line is the Grocery average. Past it, Blue Raspberry is stronger. Inside it, weaker.
Market
The Blue Raspberry market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blue Raspberry 82K times last year and spent an estimated £34K. The top 5 brands take 83% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.8% of searches ended in a purchase last week.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +13.4%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £34Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- blue raspberry18K searches a year
02 · Price
A sale here is worth £14.67.
Listings sell for £14.67 on average, from £1.22 to £57.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £14.67 that is £0 to £1K a year per listing.
- Average price
- £14.67under the $15 to $100 sweet spot
- Price range
- £1.22–£57.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #77 within Beer, Wine & Spirits. It carries 384 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 67%
- Out of stock, average day
- 3.3%
- Average rank
- #77in Beer, Wine & Spirits
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 384per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Blue Raspberry products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
JJ Blue Raspberry|70cl|32%|Vodka Spirit Mix
- Price
- £12.93
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 1y ago

Au Vodka Blue Raspberry 70cl
- Price
- £27.26
- Rating
- 4.8/5
- Reviews
- 3,185
- Age
- 5y ago

Dopey Heads | HALAL | Blue Raspberry | Original Hard Candy | Pack of 1 | Weight 198g (7 oz) Each (Blue Raspberry Hard Candy)
- Price
- £4.17
- Rating
- 2.6/5
- Reviews
- 12
- Age
- 1y ago

Dopey Heads | HALAL | Blue Raspberry | Original Hard Candy | Pack of 3 | Weight 198g (7 oz) Each - Blue Raspberry Hard Candy
- Price
- £8.85
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Au Vodka Blue Raspberry Pre-Mixed Cans (12)
- Price
- £26.48
- Rating
- 4.9/5
- Reviews
- 37
- Age
- 3y ago
Trending
90-day click momentum
Echo Falls Fruit Fusion Blue Raspberry 9% 75cl
- Price
- £5.68
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 4mo ago

Cactus Jacks Electric Blue Raspberry raspberry flavour sweet and sour schnapps liqueur made for shots mixed alcoholic drinks and cocktails 700ml 15% ABV. PACKAGING MAY VARY.
- Price
- £7.70
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 3y ago

Kool Aid Blue Raspberry Lemonade Unsweetened Drink Mix 6.2g Sachet
- Price
- £2.73
- Rating
- 4.0/5
- Reviews
- 561
- Age
- 15y ago

Smirnoff Blueberry Vodka 70cl
- Price
- £23.68
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 15y ago

Jolly Rancher Rancher Singles To Go Water Drink Mix Blue Raspberry 12 Boxes With 6 Packets Each 72 Total Servings
- Price
- £30.63
- Rating
- 4.5/5
- Reviews
- 604
- Age
- 10y ago
Newest
by launch date
Echo Falls Fruit Fusion Blue Raspberry 9% 75cl
- Price
- £5.68
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 4mo ago

Jolly Ranchers Blue Raspberry Singles to go Drink Mix Zero NO sugar 6 in pack 18.4g box
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 6mo ago

Sour Patch Kids Blue Raspberry Soft Chewy Sour Sweet Candies 130 g
- Price
- £1.22
- Rating
- 4.7/5
- Reviews
- 142
- Age
- 1y ago

Au Vodka Gift Set Blue Raspberry 5 cl Diamond Cut Gold Glass
- Price
- £12.62
- Rating
- 4.7/5
- Reviews
- 200
- Age
- 1y ago

SoSweet Blue Sweet Mix 1kg Bulk Bag | Fruity Blue-Themed Pick & Mix Sweets | Party Candy Sweet Tables Events | Long Shelf Life
- Price
- £5.28
- Rating
- 4.2/5
- Reviews
- 254
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 flat
Sellers
46
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
14%
- J.J. Whitley35%
- Au 7927%
- Dopey Heads15%
- BEAMS INTERNATIONAL4%
- Kool-Aid3%
- Sweetzone3%
- Open — no brand owns it (7 brands, 14%)
Demand
Blue Raspberry search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Blue Raspberry search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blue raspberry18K/yr
- blue raspberry vodka12K/yr
- au vodka blue raspberry12K/yr
- jolly ranchers blue raspberry13K/yr
- au blue raspberry vodka6K/yr
- blue jolly ranchers6K/yr
- blue vodka4K/yr
- raspberry sweets4K/yr
- blueberry vodka3K/yr
- blue raspberry jolly ranchers3K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Raspberry
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
too many of the same sweet
70% of the bag was one sweet
No Variety in Sweets
Taste cheap tho
taste is different
Taste - not very nice at all
quite hard too
Terrible harder than Blackpool kampost
Rock hard
Poor quality
very poor quality would not buy again
They cant last very long though
They dont last long in our house
they did not last long
Love
Great variety of sweets
Wow lovely pack of sweets
Soo nice and sweet
Good value
Good value for money
Excellent value for money
with everything tasting fresh
Yummy also great for adults
Absolutely delicious
Great gift idea
Great gift
Fantastic bought for a gift
Nice and sour
Great sour patch
Love the sour taste
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Raspberry questions
Answered from the same tracked data.









