Bloody Mary
Bloody Mary shows low returns (0.1%), but soft demand (+0.1% this quarter) keeps it on the watch list.
Flapen Score
Is Bloody Mary profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bloody Mary is a £107K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Bloody Mary: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +0.1% over the last 90 days and 7.7% of searches end in a purchase.
£107K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 17 products
Top Bloody Mary products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Big Tom Spiced Tomato Juice- Bloody Mary Mix (Pack of 6 x 750ML) for The Best Bloody Mary...Every time!
- Price
- £14.18
- Rating
- 4.3/5
- Reviews
- 1,463
- Age
- 11y ago
Big Tom Spiced Tomato Juice for Bloody Mary Mix 250ml Can (Pack of 12)
- Price
- £14.53
- Rating
- 4.3/5
- Reviews
- 1,463
- Age
- 4mo ago
BLOODY | Bloody Mary Cocktail Cans 6x 250ml | Pre-Mixed & Ready to Drink Cocktail | Premium Bloody Mary Mix ABV 6.1% | Quality Ingredients Expertly Blended
- Price
- £18.44
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 2y ago
BIG TOM SPICED TOMATO JUICE75C
- Price
- £3.04
- Rating
- 4.7/5
- Reviews
- 278
- Age
- 10y ago
Big Tom Spiced Tomato Juice- Bloody Mary Mix can (150ml x 24 Cans) for The Best Bloody Mary...Every time!
- Price
- £21.10
- Rating
- 4.3/5
- Reviews
- 1,463
- Age
- 12y ago
Trending
90-day click momentumBig Tom Spiced Tomato Juice for Bloody Mary Mix 250ml Can (Pack of 12)
- Price
- £14.53
- Rating
- 4.3/5
- Reviews
- 1,463
- Age
- 4mo ago
ABSOLUT TABASCO| Chili Pepper Flavoured Vodka | Vodka for Spicy Bloody Mary or Spicy Lemonade | 38% | 70cl
- Price
- £16.99
- Rating
- 4.1/5
- Reviews
- 72
- Age
- 5mo ago
Westland Big Tom Tomato Food 2 Litre (Big Value)
- Price
- £8.86
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago
BLOODY | Bloody Mary Cocktail Cans 6x 250ml | Pre-Mixed & Ready to Drink Cocktail | Premium Bloody Mary Mix ABV 6.1% | Quality Ingredients Expertly Blended
- Price
- £18.44
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 2y ago
The Pickle House Spiced Tomato Juice - Umami Rich Blend of Tomatoes Pickle Juice & Celery Salt Ready-to-Serve over Ice or as a Bloody Mary Mix Vegan & Gluten Free Cocktail Base x6 750ml Bottles
- Price
- £24.80
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 5y ago
Newest
by launch dateBig Tom Spiced Tomato Juice for Bloody Mary Mix 250ml Can (Pack of 12)
- Price
- £14.53
- Rating
- 4.3/5
- Reviews
- 1,463
- Age
- 4mo ago
ABSOLUT TABASCO| Chili Pepper Flavoured Vodka | Vodka for Spicy Bloody Mary or Spicy Lemonade | 38% | 70cl
- Price
- £16.99
- Rating
- 4.1/5
- Reviews
- 72
- Age
- 5mo ago
The Pickle House Spiced Tomato Juice - Umami Rich Blend of Tomatoes Pickle Juice & Celery Salt Ready-to-Serve over Ice or as a Bloody Mary Mix Vegan & Gluten Free Cocktail Base x12 150ml Cans
- Price
- £12.68
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 11mo ago
Coxs Original Bloody Mary Mix Spicer - Bloody Mary Gift Set with Luxury Snacks - Bloody Mary Kit
- Price
- £22.87
- Rating
- 4.5/5
- Reviews
- 73
- Age
- 1y ago
BLOODY | Premium Bloody Mary Gift Box - ABV 6.1%| Quality ingredients & Expertly Blended | Pre-mixed and Ready to Drink | Cocktail Gift Set (ABV 6.1%)
- Price
- £27.42
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 rising
Sellers
30
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
6%
- BIG TOM59%
- BLOODY15%
- Cox's Original6%
- Finest Call5%
- Longbottom & Co5%
- The Pickle House3%
- Open — no brand owns it (3 brands, 6%)
Bloody Mary demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 3.5×
Top Bloody Mary search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bloody mary22K/yr
- bloody16K/yr
- big tom spiced tomato juice15K/yr
- big tom10K/yr
- bloody mary mix10K/yr
- bloody mary cans6K/yr
- bloody mary gift set4K/yr
What reviews say buyers love and hate about Bloody Mary
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“wide range of drink options at £19 it's a good value addition that will lend a unique option among your many bottles of spirits”
“Cute cans, tastes great”
“we like the reliability of the flavour”
“The bottle feels high quality”
“Ar £23.50, I believe that this drink is good value for money”
What buyers complain about
63% of reviews“That's trivial then the taste is like pickled onion juice with hint of Worcester sauce”
“It's not red”
“its not a subtle flavour”
“one star off for high price”
“Very over powering smell of Tabasco”
Common Bloody Mary questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
