Skip to content

Black Seed Oil Capsule

Fail

Demand is soft, at -17.1% this quarter, so Black Seed Oil Capsule is a Fail.

Flapen Score
44
44 / 100
Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 46
Market size
£116K/yr100K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
71%top-5 click share · 9 brands · 11 sellers

Flapen Score

Black Seed Oil Capsule against its category

The dotted line is the Grocery average. Past it, Black Seed Oil Capsule is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Seed Oil Capsule market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Seed Oil Capsule 100K times last year and spent an estimated £116K. The top 5 brands take 78% of clicks. Demand peaks in Apr. Flapen scores it 44 out of 100, a Fail.

01 · Demand

9.7% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £116K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
9.7%
Market size, estimated
£116Ka year
Peak month
April1.5× the quietest month
Top search term
black seed oil capsule47K searches a year

02 · Price

A sale here is worth £11.98.

Listings sell for £11.98 on average, from £6.66 to £22.53. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £11.98 that is £9K to £12K a year per listing.

Average price
£11.98under the $15 to $100 sweet spot
Price range
£6.66–£22.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
£9K–£12K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #117 within Oils, Vinegars & Salad Dressings. It carries 5,870 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#117in Oils, Vinegars & Salad Dressings
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,870per listing
Listings tracked
12

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Black Seed Oil Capsule products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£12K£23K£35K£46K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

11

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

15%

  • Inner Vitality31%
  • ALPHA0123%
  • Healths Harmony9%
  • iman products8%
  • HealthEssent8%
  • Horbäach7%
  • Open — no brand owns it (3 brands, 15%)

Demand

Black Seed Oil Capsule search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.5×

Search terms

Top Black Seed Oil Capsule search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black seed oil capsule47K/yr
  • black seed oil capsules21K/yr
  • black seed oil capsules high strength5K/yr
  • thymoquinone6K/yr
  • blackseed oil organic capsules5K/yr
  • black seed oil organic cold pressed capsules6K/yr
  • black cumin seed oil capsules6K/yr
  • organic black seed oil capsules3K/yr

Reviews and returns

What reviews say buyers love and hate about Black Seed Oil Capsule

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall12%−0.09

Strong taste

No taste

Overpowering aftertaste

Size-Overall7%−0.02

Huge capsule

Too big

Really big,

Side Effects7%−0.09

Had to stop taking this as it caused bad heartburn which is apparently a side effect

Side effects

Oily/Greasy7%+0.22

oil

Black seed oil

Advertised Vs Actual Product6%−0.03

Description on Amazon does not match the bottle

VERY MISLEADING

Not 2000mg. The description page and the packaging are VERY misleading

Love

Quality-Overall25%+0.50

Good mid quality

Excellent quality capsules

Good quality

Value For Money10%+0.91

Very nice quantity

Good value for the money

Good price

Ease Of Chewing/Swallowing7%+0.50

Easy to swallow

Great easy to swallow capsules Just waiting to see if they live up to the hype

Easy to swallow what's not to like

Advertised Vs Actual Product6%−0.03

is as advertised

Does what it says on the label

product as described

Ease Of Use5%+0.36

Ease of use

Easy to Take

Seems okay and easy to use

FAQ

Common Black Seed Oil Capsule questions

Answered from the same tracked data.