black pepper
Worth a lookShows low returns (0.0%), but prices mostly outside the sweet spot ($1.26–$12.66) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.7%search→purchase rate — share of searches ending in a sale
Review moat
Great450.24avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Market size
Okay£175K£175K/yr · 198K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Avg price
Bad£4.97avg listing price — sweet spot $15–$100
Price range
Bad£1.26–£12.66cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, black pepper is a £175K/yr Amazon United Kingdom market (198K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
black pepper market data
- Units sold / yr
- 30K–40K
- avg 750–1,000/product
- Revenue / yr
- £149K–£199K
- units × avg price
- Conversion rate
- 17.7%
- Avg BSR
- #142
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 34%
- Out of stock
- 0.2%
- Avg brand age
- 59 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
58
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
44%
Top 20: 89%
Open market
18%
- Morrisons22%
- Saxa17%
- Schwartz15%
- Old India15%
- Masala Cottage7%
- The Worldwide Mint6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.8×
Top black pepper search terms
- black pepper132K/yr
- ground black pepper27K/yr
- black pepper powder15K/yr
- ground pepper12K/yr
- black pepper ground9K/yr
- pepper powder3K/yr
Top black pepper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Saxa Ground Black Pepper Simply Unlocks Flavour 25 g Shaker (Pack of 1)
Saxa£1.264.4★478 rev
Morrisons Ground Black Pepper 25g
Morrisons£1.304.5★508 rev
Black Pepper Fine | Finley Ground | Black Peppercorns (Popular Mesh) Premium Quality by Masala Cottage 25g-1900g (50 Grams)
Masala Cottage£3.394.4★99 rev
Morrisons Ground Black Pepper 100g
Morrisons£2.544.5★609 rev
Schwartz for Chef Ground Black Pepper (400 g)
Schwartz£12.664.8★122 rev
Newest
by launch date
Schwartz Ground Black Pepper Refill Pack 27g
Schwartz£1.3842 rev
Black Pepper Fine | Finley Ground | Black Peppercorns (Popular Mesh) Premium Quality by Masala Cottage 25g-1900g (50 Grams)
Masala Cottage£3.3999 rev
Pepper 50g Grinder
Ko Spice£1.6534 rev
Black Pepper Ground (100g/3.52oz) | Black Pepper Powder | Ground Piper Nigrum | Kaalee Mirc Ground | Kali Mari Powder| Kaali Mirch | Kali Mirch Powder | Premium Quality | Authentic
The Worldwide Mint£4.10115 rev
Black Pepper | Black Peppercorns 100G | Whole Black Pepper | Premium Quality | 100% Natural | Authentic | No Additives | No Preservatives | Non GMO
The Worldwide Mint£4.351,381 rev
Trending
90-day click momentum
What buyers say about black pepper
What buyers praise and complain about, mined from review topics.What buyers love
“Good price”
“Great Costco quality”
“excellent taste”
“these peppercorns are great”
“Fresh”
“natural flavor without any bitterness”
“Accurate description”
“It smells lovely and fresh”
“Good size”
“Great quality organic spices – you can really taste the difference”
What buyers complain about
“One star off as its expensive”
“not hot nor spicy”
“Pack was bigger than expecting”
“brown pepper not black pepper does not give any flavour to soup”
“Expected more. Very inaccurate picture for the amount of pepper actually recieved”
“It cracks in the grinder”
“Very thin on the legs”
“possibly sunlight damage or bleaching”
“after a while the bottom of it went damp”
“Very inaccurate picture for the amount of pepper actually recieved”
Top return reasons
Common questions
- Is black pepper profitable to sell on Amazon United Kingdom?
- The niche generates £175K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Worth a look (50/100).
- How competitive is the black pepper niche?
- 14 brands and 58 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in black pepper?
- Top complaints mined from reviews: Value For Money, Spiciness, Size-Overall. The return rate is 0.0%.
- When does demand for black pepper peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 1.8× the quietest.
- What does it cost to enter the black pepper niche?
- Listings span £1.26–£12.66; the average listing price is £4.97 (sweet spot $15–$100). The average incumbent carries 450 reviews — the moat a new listing must climb.