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Black Jacks

Fail

Prices span $3.31–$13.31, mostly outside the sweet spot, so Black Jacks is a Fail.

Flapen Score
42
42 / 100
Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 46
Market size
£79K/yr80K searches / yr
90-day growth
-9.9%search demand this quarter
Competition
68%top-5 click share · 8 brands · 27 sellers

Flapen Score

Black Jacks against its category

The dotted line is the Grocery average. Past it, Black Jacks is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Jacks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Jacks 80K times last year and spent an estimated £79K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-9.9%
Conversion, latest week
11.0%
Market size, estimated
£79Ka year
Peak month
December2.8× the quietest month
Top search term
black jacks sweets32K searches a year

02 · Price

A sale here is worth £8.95.

Listings sell for £8.95 on average, from £3.31 to £13.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.95 that is £2K to £4K a year per listing.

Average price
£8.95under the $15 to $100 sweet spot
Price range
£3.31–£13.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1 within Confectionery. It carries 434 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#1in Confectionery
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
434per listing
Listings tracked
14

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Black Jacks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 falling

Sellers

27

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

6%

  • Berrymans34%
  • Barratts17%
  • Barratt15%
  • Generic12%
  • Bentley & Ackerman9%
  • Caribou Candy6%
  • Open — no brand owns it (2 brands, 6%)

Demand

Black Jacks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Black Jacks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • black jacks sweets32K/yr
  • black jacks21K/yr
  • blackjack sweets19K/yr
  • black jack sweets4K/yr
  • blackjacks4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Jacks

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Taste-Overall”
22%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“bag looks much bigger”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Black Jacks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data