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42

black jacks

Skip it

Prices mostly outside the sweet spot ($3.31–$13.31) — this niche doesn't clear our bar today.

Market size 20Growth 20Conversion 91Competition 28Returns 100Price range 0Avg price 25Brand share 29Review moat 78Quality gap 45

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great11.0%

search→purchase rate — share of searches ending in a sale

Review moat

Great433.79

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£8.95

avg listing price — sweet spot $15–$100

Market size

Bad£79K

£79K/yr · 80K searches

Growth

Bad-9.9%

90-day search growth — must beat 0% to launch

Price range

Bad£3.31–£13.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, black jacks is a £79K/yr Amazon United Kingdom market (80K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

black jacks market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
£54K–£72K
units × avg price
Conversion rate
11.0%
Avg BSR
#1
Page quality
0%
Prime
93%
Sponsored
71%
Out of stock
0.0%
Avg brand age
42 months
Avg seller age
191 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

27

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

6%

  • Berrymans34%
  • Barratts17%
  • Barratt15%
  • Generic12%
  • Bentley & Ackerman9%
  • Caribou Candy6%
  • Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — -9.9% search growth over the last 90 days.
5K4KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Top black jacks search terms

  • black jacks sweets32K/yr
  • black jacks21K/yr
  • blackjack sweets19K/yr
  • black jack sweets4K/yr
  • blackjacks4K/yr
All search terms

Top black jacks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£4K10%£8K15%£12K20%£16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about black jacks

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall27%

“the same taste from my childhood”

Sweetness21%

“Tasty tasty sweet chews - the fruit salads are as I remember”

Ease Of Chewing/Swallowing10%

“Tasty Tasty Chews”

Advertised Vs Actual Product10%

“As described”

Value For Money8%

“Excellent value”

Quality-Overall7%

“Good quality”

Flavor5%

“Authentic flavour”

Blend/Ratio3%

“97 Black Jacks so a perfect mix”

Soft Feel1%

“Nice and soft, very chewy”

Correct Contents1%

“Good quantity”

What buyers complain about

Size-Overall22%

“bag looks much bigger”

Sweetness16%

“Absolutely awful, sweets must have been from a rejected batch”

Value For Money16%

“Pricey”

Powdered/Crumbled8%

“rather squashed together”

Blend/Ratio6%

“Not a 50/50 mix”

Quality-Overall6%

“Again not what you got poor quality”

Texture/Consistency-Overall3%

“the texture was wrong”

Moist/Dry3%

“However, the black jacks were soggy and to be honest we felt they were like old stock”

Storage Temperature3%

“as tho the pack has been somewhere too warm”

Chunk/Clump/Collection2%

“Stuck together in a big lump”

Common questions

Is black jacks profitable to sell on Amazon United Kingdom?
The niche generates £79K/yr across 14 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (42/100).
How competitive is the black jacks niche?
8 brands and 27 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in black jacks?
Top complaints mined from reviews: Size-Overall, Sweetness, Value For Money. The return rate is 0.0%.
When does demand for black jacks peak?
Demand peaks in Nov–Dec; the busiest month runs 2.8× the quietest.
What does it cost to enter the black jacks niche?
Listings span £3.31–£13.31; the average listing price is £8.95 (sweet spot $15–$100). The average incumbent carries 434 reviews — the moat a new listing must climb.