Biscuits

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.5M a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

15.2%

Market size, estimated

£3.5Ma year

Peak month

December1.7× the quietest month

Top search term

biscuits2.9M searches a year

Listings sell for £5.01 on average, from £0.55 to £27.09. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 5,000 to 6,000 of them. At £5.01 that is £25K to £30K a year per listing.

Average price

£5.01under the $15 to $100 sweet spot

Price range

£0.55–£27.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

600K–800K

Units per listing a year

5,000–6,000

Revenue per listing a year

£25K–£30K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

13% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #117 within Bakery. It carries 1,188 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

93%

Out of stock, average day

3.9%

Average rank

#117in Bakery

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,188per listing

Listings tracked

91

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

57 months