Biscoff Gift Set
soft demand (-47.0% this quarter) — Biscoff Gift Set doesn't clear our bar today.
Flapen Score
Is Biscoff Gift Set profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Biscoff Gift Set is a £134K/yr Amazon United Kingdom market (176K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb–Mar–Apr–Dec. Verdict: Skip it — 41/100.
Biscoff Gift Set: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -47.0% over the last 90 days and 5.1% of searches end in a purchase.
£134K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 14 products
Top Biscoff Gift Set products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Cadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
Cadbury Dairy Milk Lotus Biscoff Chocolate Bar The Classic Creamy Taste with Caramelised Biscuit Pieces Perfect for Sharing 350 g (Pack of 1)
- Price
- £3.43
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago
Lotus Biscoff Chocolate Bar 3 x 180g - Milk Biscoff Spread Milk Biscoff Biscuit White Biscoff Spread. Biscoff Bar 2 x Milk Chocolate and 1 x White Chocolate.
- Price
- £19.89
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 2y ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift Multipack of 3 x 32 g Eggs (Pack of 1)
- Price
- £2.64
- Rating
- 4.5/5
- Reviews
- 95
- Age
- 10mo ago
Trending
90-day click momentumCadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 50 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices Bulk
- Price
- £30.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
3x 95g Milk Biscoff Chocolate Bar Creamy Milk Chocolate with Crunchy Caramelised Biscuit Pieces Unique Flavour Combo Bundled by GetInStyle Shop
- Price
- £8.74
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Cadbury Dairy Milk Biscoff Chocolate 105g
- Price
- £1.90
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 1y ago
Newest
by launch dateCadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 10 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices
- Price
- £11.20
- Rating
- 3.7/5
- Reviews
- 10
- Age
- 5mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 50 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices Bulk
- Price
- £30.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
3x 95g Milk Biscoff Chocolate Bar Creamy Milk Chocolate with Crunchy Caramelised Biscuit Pieces Unique Flavour Combo Bundled by GetInStyle Shop
- Price
- £8.74
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 falling
Sellers
72
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
4%
- Cadbury77%
- SKYTE5%
- Free From Direct5%
- Swiss+4%
- GETINSTYLE SHOP3%
- JOLAFUNBS2%
- Open — no brand owns it (2 brands, 4%)
Biscoff Gift Set demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar, Apr, Dec · busiest ÷ quietest = 10.0×
Top Biscoff Gift Set search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- biscoff chocolate51K/yr
- biscoff eggs33K/yr
- cadbury biscoff13K/yr
- biscoff chocolate bar9K/yr
- biscoff gift set18K/yr
- dairy milk biscoff7K/yr
- biscoff egg12K/yr
- biscoff gift6K/yr
- biscoff gifts5K/yr
- biscoff hamper5K/yr
What reviews say buyers love and hate about Biscoff Gift Set
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Absolutely delicious”
“Good value for money”
“Great quality”
“The sweetness of the chocolate blends seamlessly with the slightly crunchy”
“Good flavour”
What buyers complain about
78% of reviews“it didnt change the taste”
“Slightly melted due to weather”
“To dry inside”
“Cost increased from £10 to £14 in less than a month- Oh dear”
“It's the spread and bits”
Common Biscoff Gift Set questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
