Biscoff Chocolate
soft demand (-64.5% this quarter) — Biscoff Chocolate doesn't clear our bar today.
Flapen Score
Is Biscoff Chocolate profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Biscoff Chocolate is a £131K/yr Amazon United Kingdom market (163K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 39/100.
Biscoff Chocolate: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -64.5% over the last 90 days and 6.0% of searches end in a purchase.
£131K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 13 products
Top Biscoff Chocolate products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Cadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
Cadbury Dairy Milk Lotus Biscoff Chocolate Bar The Classic Creamy Taste with Caramelised Biscuit Pieces Perfect for Sharing 350 g (Pack of 1)
- Price
- £3.43
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift Multipack of 3 x 32 g Eggs (Pack of 1)
- Price
- £2.64
- Rating
- 4.5/5
- Reviews
- 95
- Age
- 10mo ago
Lotus Biscoff Chocolate Bar 3 x 180g - Milk Biscoff Spread Milk Biscoff Biscuit White Biscoff Spread. Biscoff Bar 2 x Milk Chocolate and 1 x White Chocolate.
- Price
- £19.89
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 2y ago
Trending
90-day click momentumCadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
3x 95g Milk Biscoff Chocolate Bar Creamy Milk Chocolate with Crunchy Caramelised Biscuit Pieces Unique Flavour Combo Bundled by GetInStyle Shop
- Price
- £8.74
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 50 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices Bulk
- Price
- £30.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Cadbury Dairy Milk Biscoff Chocolate 105g
- Price
- £1.90
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 1y ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Newest
by launch dateCadbury Lotus Biscoff Chocolate Bar Milk Chocolate 195 g (Pack of 1)
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 10 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices
- Price
- £11.20
- Rating
- 3.7/5
- Reviews
- 10
- Age
- 5mo ago
Cadbury Dairy Milk Lotus Biscoff Filled Chocolate Egg 50 x 32g Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g Perfect For School Easter Hunts Offices Bulk
- Price
- £30.61
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
3x 95g Milk Biscoff Chocolate Bar Creamy Milk Chocolate with Crunchy Caramelised Biscuit Pieces Unique Flavour Combo Bundled by GetInStyle Shop
- Price
- £8.74
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago
Cadbury Dairy Milk Biscoff Filled Chocolate Egg Filled With Crunchy Lotus Pieces & Biscoff Spread Easter Gift 32 g (Pack of 48)
- Price
- £22.80
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
77
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Cadbury81%
- SKYTE6%
- Free From Direct5%
- Swiss+3%
- GETINSTYLE SHOP3%
- Biscoff2%
Biscoff Chocolate demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Biscoff Chocolate search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- biscoff chocolate51K/yr
- biscoff eggs33K/yr
- cadbury biscoff13K/yr
- biscoff chocolate bar9K/yr
- dairy milk biscoff7K/yr
- biscoff egg12K/yr
- biscoff easter egg24K/yr
- cadbury biscoff egg6K/yr
- biscoff creme egg5K/yr
- lotus biscoff chocolate bar3K/yr
What reviews say buyers love and hate about Biscoff Chocolate
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Absolutely delicious”
“Good value for money”
“Great quality”
“The sweetness of the chocolate blends seamlessly with the slightly crunchy”
“Good flavour”
What buyers complain about
78% of reviews“it didnt change the taste”
“Slightly melted due to weather”
“To dry inside”
“certainly not good value for money”
“They are small”
Common Biscoff Chocolate questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
