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Big Drop Alcohol Free Beer

Fail

Shoppers spend only $34K a year here, so Big Drop Alcohol Free Beer is a Fail.

Flapen Score
49
49 / 100
Top 36% of 2,976 Grocery niches · +3 vs the category median of 46
Market size
£34K/yr17K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
73%top-5 click share · 12 brands · 12 sellers

Flapen Score

Big Drop Alcohol Free Beer against its category

The dotted line is the Grocery average. Past it, Big Drop Alcohol Free Beer is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Big Drop Alcohol Free Beer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Big Drop Alcohol Free Beer 17K times last year and spent an estimated £34K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

10.4% of searches ended in a purchase last week.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
10.4%
Market size, estimated
£34Ka year
Peak month
January2.0× the quietest month
Top search term
gluten free alcohol free beer6K searches a year

02 · Price

A sale here is worth £19.37.

Listings sell for £19.37 on average, from £9.53 to £31.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £19.37 that is £0 to £2K a year per listing.

Average price
£19.37inside the $15 to $100 sweet spot
Price range
£9.53–£31.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #97 within Beer, Wine & Spirits. It carries 311 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
47%
Out of stock, average day
19.4%
Average rank
#97in Beer, Wine & Spirits
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
311per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Big Drop Alcohol Free Beer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

£0£3K£7K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

12

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

11%

  • Big Drop Brewing49%
  • Infinite Session20%
  • The alcohol free co7%
  • Drop Bear Beer6%
  • Wise Bartender5%
  • Nirvana Brewery2%
  • Open — no brand owns it (6 brands, 11%)

Demand

Big Drop Alcohol Free Beer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Big Drop Alcohol Free Beer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gluten free alcohol free beer6K/yr
  • big drop alcohol free beer7K/yr
  • big drop3K/yr

Reviews and returns

What reviews say buyers love and hate about Big Drop Alcohol Free Beer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall15%+1.22

the taste is a bit flat

They have a weird taste

Chemically fruit kind of taste very off-putting

Nutritional Content14%−0.17

Not gluten free

Unfortunately the drink contained too much wheat, barley, or gluten than was good for my health and I finished up pouring the last two cans down the drain

Estrella was delivered - which is not gluten free - be careful if you need gluten and alcohol free

Value For Money11%−0.09

pricey

Total waste of money

A little pricey though and you can

Flavor7%−0.08

it barely has any flavour

Sadly, this is a huge disappointment, lacking life, body and flavour

Fruity and gross

Ingredients-Overall6%−0.05

Its not Gluten free at all check the ingredients

Love

Alcohol Flavor51%+3.33

Great alcohol free product

Ok alcohol free

Very nice drinks

Taste-Overall24%+1.22

Great taste

the addition of some decent taste

good value and tastes like the real thing

Value For Money5%−0.09

Cheap enough to take a chance on

Having shopped around this seller is the best value

for the price its ok

Freshness4%+0.32

So refreshing and clean

Great refreshing taste

Alcohol Content2%−0.08

was excited to try their alcohol free gluten free stout

FAQ

Common Big Drop Alcohol Free Beer questions

Answered from the same tracked data.