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Bendicks

Fail

The top 5 brands take 100% of clicks, so Bendicks is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£51K/yr28K searches / yr
90-day growth
-19.9%search demand this quarter
Competition
83%top-5 click share · 4 brands · 39 sellers

Flapen Score

Bendicks against its category

The dotted line is the Grocery average. Past it, Bendicks is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bendicks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bendicks 28K times last year and spent an estimated £51K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 10.9% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-19.9%
Conversion, latest week
10.9%
Market size, estimated
£51Ka year
Peak month
December8.5× the quietest month
Top search term
bendicks21K searches a year

02 · Price

A sale here is worth £16.61.

Listings sell for £16.61 on average, from £4.10 to £45.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £16.61 that is £4K to £8K a year per listing.

Average price
£16.61inside the $15 to $100 sweet spot
Price range
£4.10–£45.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,367 within Chocolate Candy. It carries 454 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
82%
Out of stock, average day
0.0%
Average rank
#1,367in Chocolate Candy
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
454per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Bendicks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 83% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

39

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

83%

Top 20: 100%

Open market

0%

  • Bendicks89%
  • HappiHaus6%
  • Blue Sky Gifts3%
  • CT HOUSEWARES2%

Demand

Bendicks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 8.5×

Search terms

Top Bendicks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bendicks21K/yr
  • bendicks mint collection4K/yr
  • bendicks mints3K/yr

Reviews and returns

What reviews say buyers love and hate about Bendicks

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Taste-Overall”
46%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“they are becoming really expensive”
A buyer, on “Value For Money”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Bendicks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data