beetroot
Worth a lookShows searches that convert (27.2% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible27.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good595.39avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Good£288K£288K/yr · 312K searches
Growth
Okay+20.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£0.68–£24.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Avg price
Bad£3.39avg listing price — sweet spot $15–$100
According to Flapen's Amazon United Kingdom niche tracking, beetroot is a £288K/yr Amazon United Kingdom market (312K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
beetroot market data
- Units sold / yr
- 80K–100K
- avg 2,500–3,000/product
- Revenue / yr
- £271K–£339K
- units × avg price
- Conversion rate
- 27.2%
- Avg BSR
- #362
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 25%
- Out of stock
- 0.2%
- Avg brand age
- 44 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
10 flat
Sellers
33
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
48%
Top 20: 93%
Open market
3%
- Morrisons57%
- Baxters18%
- by Amazon14%
- EVO NUTRITION4%
- NEW LEAF PRODUCTS2%
- BEET IT1%
- Open — no brand owns it (4 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top beetroot search terms
- beetroot227K/yr
- beet53K/yr
- pickled beetroot9K/yr
- beetroot salad5K/yr
- beets6K/yr
- baby beetroot3K/yr
- fresh beetroot5K/yr
- organic beetroot5K/yr
Top beetroot products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Morrisons Sliced Beetroot 340g
Morrisons£1.144.6★1,450 rev
Morrisons Market St Cooked Beetroot 300g
Morrisons£0.924.6★1,007 rev
Morrisons Market St Pickled Beetroot 250g
Morrisons£0.904.5★830 rev
Baxters Crinkled Beetroot 567g
Baxters£2.084.8★611 rev
by Amazon Beetroot 250g
by Amazon£0.684.6★440 rev
Newest
by launch date
Morrisons Beetroot Salad 250g
Morrisons£2.261 rev
Beetroot Complex & L-Citrulline 10 000mg | 180 Capsules | High Strength | Nitric Oxide Booster to Support Circulation for Energy & Daily Wellness | Vegan Non-GMO UK Made 3 Months | EVO NUTRITION
EVO NUTRITION£8.111,301 rev
Beetroot Capsules 5100mg - High Strength Beetroot Supplement 180 Vegan Capsules - Nitric Oxide - Enriched with Black Pepper Made in The UK By New Leaf
NEW LEAF PRODUCTS£8.221,895 rev
Beetroot Tablets 12 000mg | 120 Tablets (4 Month Supply) | High Strength 25:1 Beetroot Extract | Suitable for Vegans and Vegetarians | By Horbaach
Horbäach£7.44656 rev
by Amazon Organic Bunched Beetroot 450g
by Amazon£2.07202 rev
Trending
90-day click momentumMorrisons Beetroot Salad 250g
Morrisons£2.263.0★
Baxters Crinkle Cut Beetroot in Sweet Vinegar 340g
Baxters£1.574.6★
by Amazon Steamed Beetroot in Vinegar 300g
by Amazon£0.904.5★
Baxters Sliced Pickled Beetroot in Vinegar 340g
Baxters£1.634.5★
Morrisons Whole Baby Beetroot 340g
Morrisons£1.164.4★
What buyers say about beetroot
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Good price”
“as advertised”
“Love these easy swallow no after taste recommended”
“no nasty after taste”
“Great for blood pressure”
“Easy to use”
“Great Natural Supplement”
“More energy”
“Good blood circulation”
What buyers complain about
“They tasted pretty gross”
“I'm not one for following tablet regimes accurately”
“Not working”
“Small drop in blood pressure”
“Very poor quality as the main ingredient is corn starch which is just a filler”
“Large capsule”
“But it doesn't do like they advertise”
“Quite big to swallow”
“it seems most product is deteriorating in quality these days”
“Quite a few were too hard”
Common questions
- Is beetroot profitable to sell on Amazon United Kingdom?
- The niche generates £288K/yr across 28 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +20.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the beetroot niche?
- 10 brands and 33 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in beetroot?
- Top complaints mined from reviews: Taste-Overall, Dosage, Functionality-Overall. The return rate is 0.0%.
- When does demand for beetroot peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the beetroot niche?
- Listings span £0.68–£24.15; the average listing price is £3.39 (sweet spot $15–$100). The average incumbent carries 595 reviews — the moat a new listing must climb.