Beer Keg

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +114.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+114.0%

Conversion, latest week

1.5%

Market size, estimated

£1.1Ma year

Peak month

December5.9× the quietest month

Top search term

perfect draft beer kegs452K searches a year

Listings sell for £61.71 on average, from £18.85 to £175.19. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £61.71 that is £15K to £31K a year per listing.

Average price

£61.71inside the $15 to $100 sweet spot

Price range

£18.85–£175.19

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£15K–£31K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

29% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #96 within Beer, Wine & Spirits. It carries 100 reviews at 3.89 stars, so a new listing needs social proof before a better product.

Sponsored listings

29%

Prime listings

84%

Out of stock, average day

19.2%

Average rank

#96in Beer, Wine & Spirits

Average rating

3.89 starsAmazon United Kingdom average 4.36 stars

Average reviews

100per listing

Listings tracked

31

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months