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bananas

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 64Growth 21Conversion 100Competition 6Returns 100Price range 0Avg price 4Brand share 0Review moat 49Quality gap 42

Conversion

Incredible41.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Good£599K

£599K/yr · 999K searches

Review moat

Okay1,589.57

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch

Competition

Bad93%

top-5 click share — a locked-up shelf

Avg price

Bad£1.43

avg listing price — sweet spot $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£0.79–£2.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, bananas is a £599K/yr Amazon United Kingdom market (999K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Skip it — 40/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

bananas market data

Units sold / yr
500K–600K
avg 60,000–80,000/product
Revenue / yr
£715K–£858K
units × avg price
Conversion rate
41.9%
Avg BSR
#4
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
0.0%
Avg brand age
50 months
Avg seller age
171 days

Competition & brand share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Fyffes87%
  • by Amazon10%
  • Morrisons3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.2% search growth over the last 90 days.
150K100KSpike '24Holiday '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.2×

Top bananas search terms

  • bananas638K/yr
  • banana192K/yr
  • bananas fresh131K/yr
  • bannana5K/yr
  • bananas morrisons6K/yr
  • banan13K/yr
  • morrisons bananas3K/yr
  • banna4K/yr
  • banans3K/yr
  • bannas2K/yr
All search terms

Top bananas products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£90K30%£180K45%£270K60%£360K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about bananas

What buyers praise and complain about, mined from review topics.

What buyers love

Freshness30%

“Nice and fresh”

Taste-Overall28%

“Great taste”

Quality-Overall12%

“Good quality bananas”

Size-Overall9%

“Nice size, not too small”

Value For Money7%

“arivved in perfect ripness good value for money”

Nutritional Content3%

“Banana are so good for you plenty of passium”

Durability2%

“They kept well”

Flavor2%

“Lovely flavour”

Health Benefits-Overall1%

“No sugar so good for health”

Ease Of Chewing/Swallowing1%

“ready to eat”

What buyers complain about

Size-Overall21%

“Very small”

Stale/Rotten/Spoiled12%

“Banana was not fresh”

Quality-Overall12%

“Bad quality”

Color11%

“Yellow,cheap,yum”

Storage Temperature8%

“Dissolved in 5 days flat”

Taste-Overall8%

“bad bananas”

Powdered/Crumbled5%

“Arrived with a couple bit squashed”

Moist/Dry3%

“Not like expected o very soggy”

Color Fading/Discoloration3%

“went soft and brown very quickly”

Durability3%

“by the time they ripe they gone off”

Common questions

Is bananas profitable to sell on Amazon United Kingdom?
The niche generates £599K/yr across 7 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.2%. Flapen's verdict: Skip it (40/100).
How competitive is the bananas niche?
3 brands and 10 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in bananas?
Top complaints mined from reviews: Size-Overall, Stale/Rotten/Spoiled, Quality-Overall. The return rate is 0.0%.
When does demand for bananas peak?
Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 5.2× the quietest.
What does it cost to enter the bananas niche?
Listings span £0.79–£2.36; the average listing price is £1.43 (sweet spot $15–$100). The average incumbent carries 1,590 reviews — the moat a new listing must climb.