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Bananas

brand-locked demand (top 5 brands take 100% of clicks) — Bananas doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 64Growth 21Conversion 100Competition 6Returns 100Price range 0Avg price 4Brand share 0Review moat 49Quality gap 42
This niche Category average

Is Bananas profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Bananas is a £599K/yr Amazon United Kingdom market (999K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Skip it — 40/100.

Bananas: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.2% over the last 90 days and 41.9% of searches end in a purchase.

£599K

revenue / yr

Units sold / yr600K
Search volume / yr-8.2%999K
Conversion rate41.9%
Avg price£1.43

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 10
Top-5 product click share93%
Open market0%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 7 products

Sponsored placement0%
New entrants (1y)3· 3 succeeded
Avg rating4.5★
Avg reviews1,590

Top Bananas products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

£0£90K£180K£270K£360K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Fyffes87%
  • by Amazon10%
  • Morrisons3%

Bananas demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume999KCVR41.9%Products7Brands3Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews1,590Avg BSR#4
150K100KSpike '24Holiday '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.2×

Top Bananas search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bananas638K/yr
  • banana192K/yr
  • bananas fresh131K/yr
  • bannana5K/yr
  • bananas morrisons6K/yr
  • banan13K/yr
  • morrisons bananas3K/yr
  • banna4K/yr
  • banans3K/yr
  • bannas2K/yr

What reviews say buyers love and hate about Bananas

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Freshness30%

Nice and fresh

Taste-Overall28%

Great taste

Quality-Overall12%

Good quality bananas

Size-Overall9%

Nice size, not too small

Value For Money7%

arivved in perfect ripness good value for money

What buyers complain about

85% of reviews
Size-Overall21%

Very small

Stale/Rotten/Spoiled12%

Banana was not fresh

Quality-Overall12%

Bad quality

Color11%

Yellow,cheap,yum

Storage Temperature8%

Dissolved in 5 days flat

Common Bananas questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bananas 40/100 on Amazon United Kingdom — Skip it. The niche generates £599K/yr across 7 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -8.2% over the last 90 days.
Search demand for Bananas on Amazon United Kingdom peaks in Apr–May–Jun–Jul–Aug, where the busiest month runs 5.2× the quietest.