Balvenie 14 Year Old Caribbean Cask

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £310K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

5.6%

Market size, estimated

£310Ka year

Top search term

balvenie whisky46K searches a year

Listings sell for £48.40 on average, from £15.58 to £94.55. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £48.40 that is £36K to £48K a year per listing.

Average price

£48.40inside the $15 to $100 sweet spot

Price range

£15.58–£94.55

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

£36K–£48K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #480 within Beer, Wine & Spirits. It carries 1,852 reviews at 4.85 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

75%

Out of stock, average day

0.0%

Average rank

#480in Beer, Wine & Spirits

Average rating

4.85 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,852per listing

Listings tracked

8

The brands on the shelf have sold for 103 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

103 months