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Baking Soda and White Vinegar for Cleaning

Fail

The top 5 brands take 100% of clicks, so Baking Soda and White Vinegar for Cleaning is a Fail.

Flapen Score
37
37 / 100
Ranks 2,578 of 2,976 Grocery niches · −9 vs the category median of 46
Market size
£80K/yr53K searches / yr
90-day growth
-10.2%search demand this quarter
Competition
86%top-5 click share · 4 brands · 33 sellers

Flapen Score

Baking Soda and White Vinegar for Cleaning against its category

The dotted line is the Grocery average. Past it, Baking Soda and White Vinegar for Cleaning is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baking Soda and White Vinegar for Cleaning market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Baking Soda and White Vinegar for Cleaning 53K times last year and spent an estimated £80K. All 4 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 16.1% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-10.2%
Conversion, latest week
16.1%
Market size, estimated
£80Ka year
Peak month
February1.3× the quietest month
Top search term
arm and hammer baking soda31K searches a year

02 · Price

A sale here is worth £9.44.

Listings sell for £9.44 on average, from £3.74 to £34.04. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £9.44 that is £5K to £7K a year per listing.

Average price
£9.44under the $15 to $100 sweet spot
Price range
£3.74–£34.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
£5K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #331 within Baking Supplies. It carries 23,322 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#331in Baking Supplies
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
23,322per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Baking Soda and White Vinegar for Cleaning products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.

£0£8K£16K£24K£32K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

33

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

86%

Top 20: 100%

Open market

0%

  • Arm & Hammer92%
  • CHEFS & CO3%
  • Church & Dwight2%
  • ARM & HAMMER2%
  • Open — no brand owns it (0%)

Demand

Baking Soda and White Vinegar for Cleaning search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Baking Soda and White Vinegar for Cleaning search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • arm and hammer baking soda31K/yr
  • arm & hammer baking soda9K/yr
  • pure baking soda10K/yr
  • baking soda and white vinegar for cleaning3K/yr
  • cleaning vinegar and baking soda96/yr

Reviews and returns

What reviews say buyers love and hate about Baking Soda and White Vinegar for Cleaning

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
57%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“this box is tiny”
A buyer, on “Size-Overall”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Baking Soda and White Vinegar for Cleaning questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data