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Baileys Orange Truffle

Fail

Shoppers spend only $0 a year here, so Baileys Orange Truffle is a Fail.

Flapen Score
18
18 / 100
Ranks 2,974 of 2,976 Grocery niches · −28 vs the category median of 46
Market size
£0/yr18K searches / yr
90-day growth
-55.7%search demand this quarter
Competition
100%top-5 click share · 2 brands · 20 sellers

Flapen Score

Baileys Orange Truffle against its category

The dotted line is the Grocery average. Past it, Baileys Orange Truffle is stronger. Inside it, weaker.

18Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baileys Orange Truffle market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Baileys Orange Truffle 18K times last year and spent an estimated £0. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 18 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -55.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-55.7%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December56.6× the quietest month
Top search term
baileys orange10K searches a year

02 · Price

A sale here is worth £10.19.

Listings sell for £10.19 on average, from £9.14 to £11.85. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £10.19 that is £0 to £1K a year per listing.

Average price
£10.19under the $15 to $100 sweet spot
Price range
£9.14–£11.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #95 within Beer, Wine & Spirits. It carries 353 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
75%
Out of stock, average day
1.3%
Average rank
#95in Beer, Wine & Spirits
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
353per listing
Listings tracked
4

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
86 months

Products

Top Baileys Orange Truffle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£0101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 rising

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Baileys78%
  • BEAMS INTERNATIONAL22%

Demand

Baileys Orange Truffle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26SepDecMarNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 56.6×

Search terms

Top Baileys Orange Truffle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baileys orange10K/yr
  • orange baileys8K/yr
  • baileys orange truffle578/yr

Reviews and returns

What reviews say buyers love and hate about Baileys Orange Truffle

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall27%−0.02

Not much taste of white chocolate or raspberry either

Didn't like the taste

Undrinkable

Value For Money18%−0.02

expensive

Ridiculously overpriced for how much you get

Delicious shame about the price

Durability9%+0.27

just cracked this bottle tonight really nice drink

Quality-Overall9%−0.05

not as good as the original

Sweetness5%−0.09

Too sweet

way way too sweet

Love

Taste-Overall39%−0.02

Gorgeous creamy taste

Great Taste

Smooth fruity taste

Flavor16%+0.78

Good flavour

not overwhelming and thee chocolately flavour is excellent too

The flavour is rich, creamy, smooth and gloriously chocolatey

Gifting Purpose12%+1.79

Christmas present

Great gift

Lovely christmas gift

Value For Money10%−0.02

Good value for money

Good value for money

Well worth the price

Alcohol Flavor8%+1.20

I could genuinely drink the whole bottle forgetting that its alcohol

A pleasure to drink

Lovely drink

FAQ

Common Baileys Orange Truffle questions

Answered from the same tracked data.