baileys glass
Skip itSoft demand (-38.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great273.7avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.98avg listing price — sweet spot $15–$100
Price range
Bad£7.25–£16.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad£30K£30K/yr · 59K searches
Growth
Bad-38.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, baileys glass is a £30K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
baileys glass market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- £16K–£22K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #452
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 70%
- Out of stock
- 13.9%
- Avg brand age
- 55 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
12
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
3%
- BEAMS INTERNATIONAL57%
- Regalo17%
- Blue Tree8%
- Topline6%
- Ravenhead5%
- Eidoct4%
- Open — no brand owns it (1 brand, 3%)
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -38.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 27.3×
Top baileys glass search terms
- baileys glass32K/yr
- baileys glasses18K/yr
- baileys glasses set of 29K/yr
Top baileys glass products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Baileys Gift Set - Irish Cream Liqueur 20 cl 2x Branded Glasses - Official Licensed Baileys Miniature and Tumbler Glass Gifts - Luxury Alcohol Gift Sets for Women Mum Gifts Birthday
BEAMS INTERNATIONAL£11.114.7★1,194 rev
Baileys Gift Set Irish Cream Chocolate Toffee Popcorn 3 x 5 cl Glass
BEAMS INTERNATIONAL£10.924.6★565 rev
Regalo Personalised Engraved Dimple Glass Tumbler - Baileys Label Design (Cardboard Gift Box)
Regalo£16.964.5★38 rev
Regalo Personalised Dimple Glass Tumbler - Baileys Design (No Gift Box)
Regalo£15.784.5★33 rev
Irish Cream Liqueur Gifts for Women - Just For You 5cl Cream Liqueur 2 x Milk Chocolate Truffles & Decorated Glass. Baileys Gift Set. Christmas Gifts for Women Stocking Fillers
Topline£10.654.6★54 rev
Newest
by launch dateBaileys Gift Set Irish Cream Chocolate Toffee Popcorn 3 x 5 cl Glass
BEAMS INTERNATIONAL£10.92565 rev
Baileys - The Ultimate Little Treat 5cl Baileys The Original Irish Cream (17%) and Mini Coupe Glass.
Blue Tree£7.2510 rev
Baileys 5cl Duo Tasting Set. Including Baileys Original (17% ABV) Chocolate Irish Cream (15.7% ABV) with Two Mini Mason Jar Shot Glasses. Gift Set by Blue Tree
Blue Tree£7.9126 rev
Regalo Personalised Dimple Glass Tumbler - Baileys Design (No Gift Box)
Regalo£15.7833 rev
Irish Cream Liqueur Gifts for Women - Just For You 5cl Cream Liqueur 2 x Milk Chocolate Truffles & Decorated Glass. Baileys Gift Set. Christmas Gifts for Women Stocking Fillers
Topline£10.6554 rev
Trending
90-day click momentumRegalo Personalised Engraved Dimple Glass Tumbler - Baileys Label Design (Cardboard Gift Box)
Regalo£16.964.5★
Regalo Personalised Dimple Glass Tumbler - Baileys Design (No Gift Box)
Regalo£15.784.5★
FLOW Barware Twist Whiskey Glasses Set of 2 | Twisted Design Whisky Glasses Gift Set | Perfect Heavy Tumbler Glasses for Scotch Bourbon Gin & Tonic & Negroni Cocktails
FLOW Barware£14.134.5★
Baileys 5cl Duo Tasting Set. Including Baileys Original (17% ABV) Chocolate Irish Cream (15.7% ABV) with Two Mini Mason Jar Shot Glasses. Gift Set by Blue Tree
Blue Tree£7.914.5★
Baileys Gift Set - Irish Cream Liqueur 20 cl 2x Branded Glasses - Official Licensed Baileys Miniature and Tumbler Glass Gifts - Luxury Alcohol Gift Sets for Women Mum Gifts Birthday
BEAMS INTERNATIONAL£11.114.7★
What buyers say about baileys glass
What buyers praise and complain about, mined from review topics.What buyers love
“CHRISTMAS GIFT”
“Good quality”
“Solid, high quality tumblers”
“Reasonably priced”
“Baileys taste lovely as it should”
“Loved all the flavours”
“Sturdy and stylish”
“Pretty glass good weight”
“the perfect size”
“Comfortable to hold”
What buyers complain about
“Cheap”
“Really thick ugly glasses”
“Very expensive looking”
“they are large”
“Colour faded immediately after a couple washes in sink”
“Disappointed with appearance for the orice”
“I definitely wouldnt use them for a gift to someone I cared about”
“colours fade quickly”
Top return reasons
Common questions
- Is baileys glass profitable to sell on Amazon United Kingdom?
- The niche generates £30K/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -38.9%. Flapen's verdict: Skip it (33/100).
- How competitive is the baileys glass niche?
- 7 brands and 12 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in baileys glass?
- Top complaints mined from reviews: Quality-Overall, Thickness, Value For Money. The return rate is 0.9%.
- When does demand for baileys glass peak?
- Demand peaks in Nov–Dec; the busiest month runs 27.3× the quietest.
- What does it cost to enter the baileys glass niche?
- Listings span £7.25–£16.96; the average listing price is £10.98 (sweet spot $15–$100). The average incumbent carries 274 reviews — the moat a new listing must climb.