Skip to content

Bacon Bits

Fail

The top 5 brands take 91% of clicks, so Bacon Bits is a Fail.

Flapen Score
49
49 / 100
Top 36% of 2,976 Grocery niches · +3 vs the category median of 46
Market size
£136K/yr85K searches / yr
90-day growth
+4.3%search demand this quarter
Competition
71%top-5 click share · 9 brands · 22 sellers

Flapen Score

Bacon Bits against its category

The dotted line is the Grocery average. Past it, Bacon Bits is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bacon Bits market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bacon Bits 85K times last year and spent an estimated £136K. The top 5 brands take 91% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 17.7% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+4.3%
Conversion, latest week
17.7%
Market size, estimated
£136Ka year
Peak month
August1.4× the quietest month
Top search term
bacon bits48K searches a year

02 · Price

A sale here is worth £9.03.

Listings sell for £9.03 on average, from £1.13 to £42.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £9.03 that is £7K to £9K a year per listing.

Average price
£9.03under the $15 to $100 sweet spot
Price range
£1.13–£42.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£7K–£9K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #454 within Oils, Vinegars & Salad Dressings. It carries 635 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
75%
Out of stock, average day
1.9%
Average rank
#454in Oils, Vinegars & Salad Dressings
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
635per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Bacon Bits products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

£0£14K£27K£41K£55K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

22

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

7%

  • Morrisons54%
  • Schwartz27%
  • The Great British Kitchen4%
  • Brightdale4%
  • Sweet Things2%
  • Gifty Goodness2%
  • Open — no brand owns it (3 brands, 7%)

Demand

Bacon Bits search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Bacon Bits search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bacon bits48K/yr
  • bacon lardons17K/yr
  • lardons10K/yr
  • crispy bacon bits4K/yr
  • bacon bits salad topper3K/yr
  • bacon crumbles3K/yr

Reviews and returns

What reviews say buyers love and hate about Bacon Bits

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Taste-Overall”
15%of negative reviews mention “Crispiness”
<0.1%of orders come back, a rate Amazon rounds to zero
“This wasn't even crispy”
A buyer, on “Crispiness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bacon Bits questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data