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Bacofoil Cling Film Dispenser

Fail

Shoppers spend only $51K a year here, so Bacofoil Cling Film Dispenser is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£51K/yr41K searches / yr
90-day growth
-12.9%search demand this quarter
Competition
50%top-5 click share · 8 brands · 134 sellers

Flapen Score

Bacofoil Cling Film Dispenser against its category

The dotted line is the Grocery average. Past it, Bacofoil Cling Film Dispenser is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bacofoil Cling Film Dispenser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bacofoil Cling Film Dispenser 41K times last year and spent an estimated £51K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

13.5% of searches ended in a purchase last week.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
13.5%
Market size, estimated
£51Ka year
Peak month
November2.8× the quietest month
Top search term
bacofoil36K searches a year

02 · Price

A sale here is worth £9.34.

Listings sell for £9.34 on average, from £2.16 to £21.72. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £9.34 that is £934 to £2K a year per listing.

Average price
£9.34under the $15 to $100 sweet spot
Price range
£2.16–£21.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£934–£2K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #68 within Papers, Wraps & Bags. It carries 791 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
96%
Out of stock, average day
1.9%
Average rank
#68in Papers, Wraps & Bags
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
791per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Bacofoil Cling Film Dispenser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

134

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

5%

  • Bacofoil53%
  • Baco17%
  • avasee12%
  • Homey Mart5%
  • by Amazon5%
  • BBliss3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Bacofoil Cling Film Dispenser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.8×

Reviews and returns

What reviews say buyers love and hate about Bacofoil Cling Film Dispenser

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Dispensing Mechanism16%−0.07

Flimsy dispenser

Both dispensers were broke

Weak dispenser

Size-Overall14%

Very large

it is not fit for purpose in any way

This dispenser is very large

Quality-Overall9%+0.76

Not well made

Bad quality

Not worth the price due to the quality

Value For Money7%+1.46

Waste of money

Bit pricey

Way too expensive

Strength6%−0.05

Not robust enough

Not strong enough

Quite flimsy

Love

Quality-Overall22%+0.76

Good quality & quick delivery,Thankyou

seems very functional and well made

Excellent Product

Value For Money18%+1.46

GREAT PRICE

Good value for money

Excellent value

Ease Of Use13%+1.17

Ease of use

This is a easy to use product

Makes life so much easier

Dispensing Mechanism10%−0.07

Dispenser

Easy to use dispenser

Good dispenser

Advertised Vs Actual Product7%+0.70

Exactly as advertised

Exactly what I want

As described

Return

1.1% Return rate 20% Fixable by listing

Defective Material/Parts37%▇▇█▆▆▆

The end sections that allow the cling film to rotate are broken

Item broken

found one end to be broken rendering it unusable

Dispensing Mechanism28%▇█▇█▇▅

Flimsy dispenser

Both dispensers were broke

Weak dispenser

Size-Overall19%▆▅▆▆▆█

Very large

it is not fit for purpose in any way

This dispenser is very large

Functionality-Overall3%▆▇▄▇█▅
Ease Of Use2%▇▆▆█▆▆

hard to manage with one hand

Unable to use

was totally impossible to use

FAQ

Common Bacofoil Cling Film Dispenser questions

Answered from the same tracked data.