baci chocolates
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great241avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.46–£32.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.28avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad£29K£29K/yr · 161K searches
According to Flapen's Amazon United Kingdom niche tracking, baci chocolates is a £29K/yr Amazon United Kingdom market (161K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
baci chocolates market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- £154K–£184K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #487
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 13%
- Out of stock
- 39.1%
- Avg brand age
- 50 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
26
Top-5 brand share
95%
Top 20: 95%
Top-5 click share
67%
Top 20: 100%
Open market
0%
- Pocket Coffee39%
- BACI35%
- Ferrero10%
- Kopiko5%
- --5%
- DFB5%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -22.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 7.1×
Top baci chocolates search terms
- pocket coffee46K/yr
- italian chocolate21K/yr
- pocket coffee ferrero16K/yr
- italian sweets14K/yr
- baci chocolates26K/yr
- baci15K/yr
- italian chocolates6K/yr
- italian chocolates made in italy5K/yr
- ferrero pocket coffee3K/yr
- pocket coffee espresso3K/yr
Top baci chocolates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ferrero 6 x Pocket Coffee Cioccolatini Pocket Coffee To Go T3 75 g (6 Packs)
Pocket Coffee£21.893.8★19 rev
Baci Milk Bijou Chocolate Fine Cocoa Truffle with Hazelnuts 175 g (Pack of 1)
BACI£6.214.5★252 rev
Baci Original Dark Bijou Chocolate Truffles with Hazelnut Gluten Free Box 175 g (Pack of 1)
BACI£6.164.7★422 rev
Ferrero Pocket Coffee 62g (pack of 12)
Ferrero£24.184.4★493 rev
Ferrero Pocket Coffe Espresso 18 pcs (225g)
--£7.804.6★184 rev
Newest
by launch dateFerrero 6 x Pocket Coffee Cioccolatini Pocket Coffee To Go T3 75 g (6 Packs)
Pocket Coffee£21.8919 rev
Ferrero Pocket Coffe Espresso 18 pcs (225g)
--£7.80184 rev
Pocket Coffee 6X 225G Chocolates with Italian Espresso - imported by DFB
DFB£32.63164 rev
Pocket Coffee 225G - imported by DFB
DFB£7.87164 rev
Kopiko Worlds No1 Coffee Candy Delicious Pocket Coffee Bigger Pack (400g Pack of Sweets)
Kopiko£13.5079 rev
Trending
90-day click momentum
KOPIKO | Worlds No1 Coffee Candy | Delicious Pocket Coffee | Big Pack (160g)
Kopiko£8.084.6★
Ferrero 6 x Pocket Coffee Cioccolatini Pocket Coffee To Go T3 75 g (6 Packs)
Pocket Coffee£21.893.8★
Kopiko Worlds No1 Coffee Candy Delicious Pocket Coffee Bigger Pack (400g Pack of Sweets)
Kopiko£13.504.6★
Pocket Coffee 6X 225G Chocolates with Italian Espresso - imported by DFB
DFB£32.634.4★
Baci Extra Dark Bijou Dark Chocolate Truffles with Hazelnut Box Gluten Free 175 g (Pack of 1)
BACI£5.974.6★
What buyers say about baci chocolates
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious chocolates”
“Great biscuits”
“Sweet treat with a kick”
“For me its the best Chocolate, like,and is good price for quality”
“good deal on 4 pack so 3 stocking fillers”
“I'd seen these advertised”
“Great quality and nicely presented, making them ideal as a treat or a gift”
“energy boost especially in the winter months”
“Tasty chocolates”
What buyers complain about
“Avoid at all cost”
“chocolate was 2 months out of date and turning white”
“Not the quality I was expecting”
“Not super sweet and fragrant”
“Choc no good”
“Chocolate hard as rock”
Common questions
- Is baci chocolates profitable to sell on Amazon United Kingdom?
- The niche generates £29K/yr across 16 tracked products. 90-day search growth is -22.7%. Flapen's verdict: Skip it (35/100).
- How competitive is the baci chocolates niche?
- 5 brands and 26 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in baci chocolates?
- Top complaints mined from reviews: Value For Money, Color Fading/Discoloration, Quality-Overall. The return rate is 0.1%.
- When does demand for baci chocolates peak?
- Demand peaks in Nov–Dec; the busiest month runs 7.1× the quietest.
- What does it cost to enter the baci chocolates niche?
- Listings span £2.46–£32.63; the average listing price is £12.28 (sweet spot $15–$100). The average incumbent carries 241 reviews — the moat a new listing must climb.