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Bacardi Breezer

Maybe

The average product has only 27 reviews. But the top 5 brands take 99% of clicks, so Bacardi Breezer is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 2,976 Grocery niches · +9 vs the category median of 46
Market size
£92K/yr128K searches / yr
90-day growth
+74.4%search demand this quarter
Competition
67%top-5 click share · 6 brands · 19 sellers

Flapen Score

Bacardi Breezer against its category

The dotted line is the Grocery average. Past it, Bacardi Breezer is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bacardi Breezer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bacardi Breezer 128K times last year and spent an estimated £92K. The top 5 brands take 99% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +74.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
+74.4%
Conversion, latest week
3.5%
Market size, estimated
£92Ka year
Top search term
bacardi breezer81K searches a year

02 · Price

A sale here is worth £20.88.

Listings sell for £20.88 on average, from £1.90 to £87.49. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £20.88 that is £5K to £10K a year per listing.

Average price
£20.88inside the $15 to $100 sweet spot
Price range
£1.90–£87.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£5K–£10K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #7,984 within Beer, Wine & Spirits. It carries 27 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
60%
Out of stock, average day
1.8%
Average rank
#7,984in Beer, Wine & Spirits
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
27per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Bacardi Breezer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£18K£28K£37K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

6 falling

Sellers

19

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

0%

  • Breezer76%
  • Titleist9%
  • Celebration Spirits7%
  • VK4%
  • Infinity Leather3%
  • Generic1%

Demand

Bacardi Breezer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Dec · busiest ÷ quietest = 3.4× · 11 of 12 months tracked

Search terms

Top Bacardi Breezer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bacardi breezer81K/yr
  • breezer16K/yr
  • breezers drinks10K/yr
  • bacardi breezer watermelon7K/yr
  • breezers4K/yr
  • watermelon bacardi breezer4K/yr
  • bacardi breezers4K/yr
  • bacardi breezer orange3K/yr

Reviews and returns

What reviews say buyers love and hate about Bacardi Breezer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall13%+0.48

At 3.4% there is no real alcohol taste to speak of

Very different to his Bacardi Breezers used to taste

Alcohol Content10%+0.41

The 3.4% ABV means that the taste of alcohol is barely noticeable

At 3.4% there is no real alcohol taste to speak of

not realising there actually alcohol

Ingredients-Overall6%+0.17

Theres no ingredients on the label

There is no information about what ingredients are in the bottle which is strange

Quality-Overall4%−0.04

Not the best

Durability4%+0.11

Well they didn't last 24 hours

Love

Taste-Overall30%+0.48

and an enjoyable fresh taste

Great taste

taste incredibly refreshing

Value For Money13%+1.75

Great product and worth every penny

Great value for money as well

Great price

Flavor12%−0.03

I found this one flavour to be super addictive

Great flavours

Refreshing fruity drink with plenty of flavour

Alcohol Flavor11%−0.02

Nice drink

easy to drink

Overall, this is an enjoyable, refreshing drink and easily my favourite Breezer flavour to date

Advertised Vs Actual Product10%−0.03

Exactly as advertised and well handled

As described

that is exactly what you would expect

Return

0.3% Return rate 100% Fixable by listing

Size-Overall100%▁▁▁▁█▁

FAQ

Common Bacardi Breezer questions

Answered from the same tracked data.