Au Toffee Vodka

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -39.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

-39.9%

Conversion, latest week

5.0%

Market size, estimated

£37Ka year

Top search term

au toffee vodka9K searches a year

Listings sell for £26.54 on average, from £17.61 to £32.02. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £26.54 that is £3K to £7K a year per listing.

Average price

£26.54inside the $15 to $100 sweet spot

Price range

£17.61–£32.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

£3K–£7K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #72 within Beer, Wine & Spirits. It carries 1,553 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

67%

Out of stock, average day

3.1%

Average rank

#72in Beer, Wine & Spirits

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,553per listing

Listings tracked

3

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

64 months